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The BMN brand was created in early 2002. At first, the agency of the world famous clothing brands, after the transition to self-created brand management. Now it has developed into a garment enterprise integrating design, production and sales. World-renowned designers, first-class brand planners and senior brand management talents form a solid foundation for brand strategy and development. At present, the company has set up a number of counters in well-known commercial buildings in major cities in China, which has won a good market reputation for the company in a short time, and formed a unique customer group and market brand reputation. Continuing to lead the trend of individuality and advocate new ideas of fashion will be our persistent efforts in the future. At present, the company has set up a number of counters in well-known commercial buildings in major cities in China, which has won a good market reputation for the company in a short time, and formed a unique customer group and market brand reputation. Continuing to lead the trend of individuality and advocate new ideas of fashion will be our persistent efforts in the future.
BMN implements a unified control system for the selection, configuration and inspection of raw materials. Each batch of raw materials used for production must be inspected by the inspection center and issued a qualified inspection report before entering the factory. Before raw materials enter the production line, the factory conducts a self-inspection. Gradually complete the process inspection and semi-finished product inspection of the production product until the quality reaches 100%. Taking BMN's star product wool knitwear as an example, BMN strictly controls the operation of design, production and sales, pays attention to design technology innovation, and uses Stoll of Germany and Shima Seiki of Japan, which represent the modern advanced production level, and other complete sets of production equipment and high-tech production processes costing millions of yuan. Make the clothing products more fashionable and comfortable to wear, can effectively prevent the phenomenon of sticking and dust adhesion, with high-quality products perfectly reflect the advocation of freedom, comfort and health of the clothing style. This is one of the reasons why BMN's wool knitwear is selling so well.
From Beijing to the whole country in 2012, BMN has opened more than 400 stores in the Chinese market, and such a big market only took 5 years, it can be seen that BMN is still favored by many urban men in China. Zhu said: "We have set up flagship stores in first-tier cities across the country, such as Shanghai, Beijing, Tianjin... To showcase our brand style." As Beijing is a developed area in China's fashion industry, BMN has made a lot of planning and efforts to explore the Beijing market. "Beijing is such a bustling city, BMN wants to occupy a place, also not a day's work. Before we entered Beijing, we did a lot of research, including the aesthetics of the whole city, the consumption power of various areas and so on. As early as 2008, we had a plan to build a fashion flagship store in Beijing. During the China Fashion Fair, we made a preliminary inspection of the apparel market and new store address in Shanghai. In addition, the launch of the image store in Beijing is also an important step in the implementation of our national strategic layout in 2009, that is, to use the image store as a base, radiate the national market map, and strive to achieve 100 new stores per year growth goal."
Love fashion, also love nature as the leader of fashion clothing, Zhu's dress style is very fashionable, small feet pants, tight tops, these are Zhu does not exclude fashion items, you can see that he is a very will grasp the fashion trend, walking in the forefront of fashion. Perhaps let oneself maintain a high degree of sensitivity to fashion, in order to do a good job of leading fashion enterprises to keep pace with The Times. In private, Zhu is also a person who advocates nature and a relaxed lifestyle. In his spare time, he often goes fishing and completely turns off his mobile phone to "recharge" his body in this way. He believes that he can be more efficient at work and better lead BMN to continue to follow this road of self-owned brand development.
BMN implements a unified control system for the selection, configuration and inspection of raw materials. Each batch of raw materials used for production must be inspected by the inspection center and issued a qualified inspection report before entering the factory. Before raw materials enter the production line, the factory conducts a self-inspection. Gradually complete the process inspection and semi-finished product inspection of the production product until the quality reaches 100%. Taking BMN's star product wool knitwear as an example, BMN strictly controls the operation of design, production and sales, pays attention to design technology innovation, and uses Stoll of Germany and Shima Seiki of Japan, which represent the modern advanced production level, and other complete sets of production equipment and high-tech production processes costing millions of yuan. Make the clothing products more fashionable and comfortable to wear, can effectively prevent the phenomenon of sticking and dust adhesion, with high-quality products perfectly reflect the advocation of freedom, comfort and health of the clothing style. This is one of the reasons why BMN's wool knitwear is selling so well.
From Beijing to the whole country in 2012, BMN has opened more than 400 stores in the Chinese market, and such a big market only took 5 years, it can be seen that BMN is still favored by many urban men in China. Zhu said: "We have set up flagship stores in first-tier cities across the country, such as Shanghai, Beijing, Tianjin... To showcase our brand style." As Beijing is a developed area in China's fashion industry, BMN has made a lot of planning and efforts to explore the Beijing market. "Beijing is such a bustling city, BMN wants to occupy a place, also not a day's work. Before we entered Beijing, we did a lot of research, including the aesthetics of the whole city, the consumption power of various areas and so on. As early as 2008, we had a plan to build a fashion flagship store in Beijing. During the China Fashion Fair, we made a preliminary inspection of the apparel market and new store address in Shanghai. In addition, the launch of the image store in Beijing is also an important step in the implementation of our national strategic layout in 2009, that is, to use the image store as a base, radiate the national market map, and strive to achieve 100 new stores per year growth goal."
Love fashion, also love nature as the leader of fashion clothing, Zhu's dress style is very fashionable, small feet pants, tight tops, these are Zhu does not exclude fashion items, you can see that he is a very will grasp the fashion trend, walking in the forefront of fashion. Perhaps let oneself maintain a high degree of sensitivity to fashion, in order to do a good job of leading fashion enterprises to keep pace with The Times. In private, Zhu is also a person who advocates nature and a relaxed lifestyle. In his spare time, he often goes fishing and completely turns off his mobile phone to "recharge" his body in this way. He believes that he can be more efficient at work and better lead BMN to continue to follow this road of self-owned brand development.
