CCTV integrated channel

Television channel under the China Media Group
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CCTV Integrated channel (call sign: CCTV-1) , Short for: CCTV integrated channel or CCTV one) Yes China Media Group It was launched on May 1, 1978 as a comprehensive television channel with a focus on news [1] .
On May 1, 1958, the Beijing Television Station began experimental broadcasting [2] . On May 1, 1978, "Beijing Television Station" was officially renamed China Central Television [3] . On April 3, 1995, the first program was positioned as a "comprehensive channel focusing on news". [4] . On July 3, 2000, it was named "News and comprehensive Channel". [140 ] . On May 8, 2003, it was changed from "News and General Channel" to "General Channel". [5] . On September 28, 2009, the HD signal was launched to achieve the same broadcast of high and standard definition. In 2011, the Hong Kong version of the channel was broadcast on ATV Channel 15. In 2016, the channel (domestic version) was launched in Macau. In 2017, a Hong Kong version (HD version) was launched on RTHK.
Chinese name
CCTV integrated channel
Foreign name
CCTV-1
alloname
CCTV One , CCTV integrated channel
Generic type
general
Establishment time
May 1, 1958
Representative program
Today's statement , News broadcast , Avenue of Stars
language
Mandarin
Subordinate organization
China Media Group
Broadcast time
May 1, 1978
Time of ascent
May 1, 1978
Channel slogan
The earth is bounded, but the mind is boundless
Famous host
Sa Beining , Shu Dong , Feng Shuo , Wang Jianing , Zhang Shuyue , Long Yang Etc. [109]
Channel director
Wang Xiaozhen [7]
Broadcast mode
High standard HD simultaneous broadcast
Video format
16:9
Broadcast duration
24 hours

Development course

broadcast
EDITOR

Historical evolution

Period of Beijing Television Station
May 1, 1958, Beijing Television Station ( China Central Television Predecessor) Start the trial broadcast. Launched "TV News", "Classic Movie Theater", "TV Series", "animation theater" and other columns. On September 2, BTV began broadcasting black and white TV programs, which are broadcast in Beijing every Tuesday, Thursday, Saturday and Sunday [8] .
On January 1, 1960, BTV changed its fixed program schedule, increasing its weekly broadcast from six times in the previous year to eight times (adding one time on Sunday morning). [8] .
On January 6, 1967, due to the influence of the "Cultural Revolution", Beijing TV suspended broadcasting, but when there were important events, it was still broadcast, and resumed broadcasting on February 4, only once a week, and then gradually increased to once a day [3] .
On July 25, 1977, BTV was changed to a color television channel [3] .
On January 1, 1978, Beijing TV launched the evening news program "News Broadcast".
Early broadcast
May 1, 1978 CPC Central Committee Approved, Beijing TV officially changed its name to China Central Television The English abbreviation is CCTV [3] ; Starting from the same day, the program "News Broadcast", "Window of Scientific and Educational Films", "Around the World", "Between cities", "Classic Movie Theater", "TV Series" and "Animation Theater" will be retained, and the opening time of the channel will be advanced from 19:00 to 9:00. At the same time, the station is scheduled to stop at 14:30-17:00 every day, and the station is scheduled to stop at 23:30 at night (Except Spring Festival Gala and special situations) .
Since July 7, 1980, CCTV-1 has been featured in the daily" News broadcast After the end of the broadcast by the Central Meteorological Station issued by the "weather forecast" [192] .
On February 12, 1983, CCTV held the first Spring Festival Gala.
January 2, 1984, News and information program "Noon News" (The predecessor of News 30 Minutes) Broadcast on CCTV-1 [9] .
On August 1, 1985, China began leasing an Eastern Hemisphere beam transponder on ISS-V, an INTELSAT 57° E satellite, to relay CCTV programs, which was switched to INTELSAT 66° E in 1986 [10] . That same year, Zhang Huilan And her TV show "Yoga" is officially on the air. On December 31, the legal program "Rules and Radius" (later renamed "Rules and Radius") Social longitude and latitude ") aired on CCTV-1 [95] .
On February 1, 1987, CCTV-1 began broadcasting to the whole country [3] .
In 1988, the "Dongfanghong 2A" satellite at 87.5° E was used to transmit CCTV-1 programs [11] .
On July 1, 1991, CCTV-1 launched a Russian stationary satellite at 96°5 'east longitude, covering a large area of the country and region [12] . December 26," Military world "Aired on CCTV-1. [148]
In 1992, CCTV-1 began broadcasting on Taiwan cable television, but ended in 1998 due to Cross-Strait relations. On October 1, due to the launch of CCTV-4, the daily afternoon "off time" was no longer scheduled. (except Tuesday afternoon) The opening time was advanced from 9:00 to 8:30, and the all-day program began to broadcast continuously. The rest time varies slightly at night, usually around 0:10.
On March 1, 1993, CCTV-1 was changed to 7:00, and the news program was increased from 4 to 12 times, achieving rolling broadcasting [4] The night break time has been pushed back to 1:00. On May 1, the magazine news program" Eastern space-time "AIRS daily at 7:00 [4] .
On April 1, 1994, CCTV-1 began broadcasting at 6:00 p.m., and the night break was moved back to 1:58 p.m (Wednesday 1:12 closed) , news and commentary program Focus interview "Broadcast daily at 19:38 [4] .
The era of news channels
On April 3, 1995, CCTV-1 was designated as a "comprehensive channel focusing on news", and the news program "Noon News" was changed to "Noon News". News 30 minutes It AIRS daily at 12:00 [4] [139] .
On March 16, 1996, China's first talk show Tell the truth "Aired on CCTV-1 [13] On April 28 of that year, it was published as the" Eastern space-time The Sunday edition AIRS every Sunday at 7:20 (up to 26 November 2000) [151] . On May 17, the news and commentary program News investigation "Aired on CCTV-1 [14] .
On May 5, 1997, CCTV-1 opened at 5:50, and cancelled the lunch break on Tuesday, and the night off time was slightly changed, generally around 2:00. It was launched from June 30 to July 3 of the same year The return of Hong Kong A special 72 hour report [12] . Until September 1, 2004, when 24 hours of broadcasting was officially implemented, the channel did not significantly extend its full-day programming hours.
On June 1, 1998, CCTV introduced the channel packaging plan and began to introduce the package of CCTV-1 and CCTV-2, and the call sign was "China Central Television". [15] . On the same day, the large-scale popular science program" Approach science "Aired on CCTV-1 [116] .
On January 2, 1999, the legal program" Today's statement "Aired on CCTV-1 [16] . On July 5," Broadcast now Began broadcasting daily at 21:00 on CCTV-1 (until 29 April 2003) [5] . On March 1 of the same year, CCTV-1 began broadcasting 24 hours a day, but it was closed in the early hours of Wednesday morning. On June 18 of the same year, the foreign language teaching program" Hope English magazine "Aired on CCTV-1 [115] . On August 9 of the same year, the channel bid farewell to the semi-automatic analog broadcast system that had been running for 12 years, and transferred to the all-digital broadcast system, implementing the automatic broadcast of the manipulator [5] . On October 1, CCTV-1 participated in a series of activities to celebrate the 50th anniversary of the founding of the People's Republic of China [201] . December 19-21, launch Return of Macao 48 hours of special coverage [5] . From 17:30 on December 31 to 17:30 on January 1, 2000, CCTV was launched on CCTV-1 British Broadcasting Corporation (BBC and other 78 television organizations from 62 countries and regions around the world cooperated to produce 24-hour live coverage of "Meet 2000. [5] [117-118] .
On June 1, 2000, CCTV-1 broadcast "Our Century -" International Children's Day 12 Hours Special Production "from 8:00 to 22:00, which is still the first in the history of Chinese television [5] [132] .
News and integrated channels period
On July 3, 2000, due to the second set of CCTV program named "Economy, Life and service channel", CCTV introduced the channel packaging plan and began to introduce the packaging of CCTV-2 and CCTV-1 and other channels, and the first set of CCTV program named "News and comprehensive channel". [140 ] . On July 16, the quiz show" Samsung Intelligence Express "Aired on CCTV-1 [131] . From September 15 to October 3, CCTV-1 participated with CCTV-2, CCTV-Olympic Channel and other channels Sydney 2000 Olympic Games Game broadcast [141] . On November 27 of the same year, the channel was adjusted," Eastern space-time "In CCTV-1 revised broadcast, and launched" This week ", "International news" and other columns [143] . On December 15 of the same year, it was digitally broadcast. [5] From 16:00 December 31 to 2:00 January 1, 2001, CCTV-1 and CCTV-4 broadcast a 10-hour special "New Century". [17] .
On May 1, 2001, CCTV-1 took the lead in advocating the implementation of the special arrangement system of long holiday programs [4] . On June 1 of the same year, the channel launched the 2001 "June 1" Children's Day 8-hour special production "Happy Take-off" from 14:00-22:00. [135] On July 1, the channel launched an 18-hour special program celebrating the 80th anniversary of the founding of the Communist Party of China - "Flag" from 6:00 to 0:00 on July 2. [133-134] , July 13, CCTV-1 and CCTV-4 , CCTV-5 Other channels jointly broadcast the Beijing Olympic Bid special program "New Olympics" [18] . On November 5, "Morning News" and "News at 8 AM" began airing on CCTV-1 at 6:00 and 7:00 a.m.
New Year's Eve special report, 11 February 2002 Year after year "Aired on CCTV-1 [150] . From May 31 to June 30, CCTV-1 joined forces with CCTV-2 and CCTV-5 2002 Korea-Japan World Cup Game broadcast [19] On June 1, CCTV-1 launched the 2002 "61" Children's Day 8-22:00 special production "Mining the Future", which consists of two sections of documentary part "Mining the future - 61 Action" and party part "Mining the future - Gala Party" [20] . On August 5," Midnight news It AIRS on CCTV-1 from Monday to Saturday at 0:00 [21] Midnight International Watch AIRS every Sunday at 0:00 [22] . From September 29 to October 14, CCTV-1 joined with CCTV-2, CCTV-5 and other channels 2002 Busan Asian Games Game broadcast [23] .
January 11, 2003, profile interview column Face to face "Aired on CCTV-1 [24] , February 14," Move China "Aired on CCTV-1 [25] . March 20 - April 19, with Iraq War CCTV-1 launched "Live coverage of the Iraq War".
Multichannel period
On May 1, 2003, CCTV News channel (CCTV- News) On May 8, CCTV-1 changed from a news and general channel to a general channel [5] [26] . From May 11 to 17, CCTV-1 and CCTV-4, CCTV-5, CCTV-10 and the newly trialled CCTV-News Channel broadcast a live broadcast. 2003, standing at the third pole "-- Large-scale live broadcast to commemorate the 50th anniversary of man's summit of Mount Everest" [27] . On June 1, launched the "61" special program - "61 Story" [129] . On July 5," Moral observation "Aired on CCTV-1 [28] . On July 6, the youth education competitive experience program" Golden apple "Aired on CCTV-1 [96-97] .
January 4, 2004, original Eastern space-time The weekend edition of "World" was renamed "World". High-end access It aired on CCTV-1 and was featured in the series Eastern space-time The weekend edition AIRS every Sunday [29] . On April 3, the behind-the-scenes storytelling program" Movie legend It is broadcast on CCTV-1 and AIRS every Saturday as the weekend edition of Oriental Time [30] . From August 14 to 30, CCTV-1 and CCTV-2 and CCTV-5 channels participated 2004 Athens Olympic Games Game broadcast [31] . On September 1, the channel was revised and highlighted the positioning of "comprehensive + boutique" [32] It began broadcasting 24 hours a day on October 1.
On March 18, 2005, CCTV-1 launched two programs, "Documentary Ten" (Monday to Thursday) and "Easy Ten" (Friday to Sunday), at 21:40 after the prime-time TV series every evening [33] From July 11th to September 11th, CCTV-1 launched a two-month-long summer holiday special arrangement [5] .
In the first half of 2006, CCTV conducted a systematic study on the selection of key program resources such as CCTV-1 non-prime-time film and television dramas, special programs and variety shows during the long holidays, formulated the "CCTV-1 Brand Maintenance target Management Measures", and established the introduction and withdrawal mechanism of program broadcasting. Further standardize the selection process of non-prime time TV dramas arranged in long vacations, and give special funding guarantee [26] . On June 5," Hear the news of the day It is broadcast on CCTV-1 and CCTV-News channels [34] From June 9 to July 9, CCTV-1 and CCTV-5 participated in the broadcast 2006 World Cup in Germany Football match [5] [125] . On June 30, CCTV-1 and other channels participated in a series of activities to celebrate the 85th anniversary of the founding of the Communist Party of China. [204] On July 1, CCTV-1 participated in the live broadcast with CCTV-4, CCTV-9 and CCTV-News channels Qinghai-tibet railway Full line special [137-138] . On July 16, the 33-episode large-scale documentary" The Yangtze River "Premiered on CCTV-1 [128] . From December 1 to 15, CCTV-1 and CCTV-5 jointly participated in the broadcast of the Doha Asian Games [35] .
Since January 1, 2007, in order to welcome 2008 Beijing Olympic Games CCTV-1 launches the special program "Olympic Characters" at 21:40 from Monday to Friday. My Olympics " [36] , May 1-7," People New Weekly The May Day special "Best Collection" aired on CCTV-1 [37] , June 22-29, celebration The return of Hong Kong The 10th anniversary of the motherland large-scale TV documentary" Hong Kong decade "Aired on CCTV-1 [156] . July 16," Today's Stories "Aired on CCTV-1. On December 1, China's first large-scale nature documentary Song of the Forest "Premiered on CCTV-1. [206]
On 1 January 2008, the Olympic News programme" Olympic time "Aired on CCTV-1 [38] . On the same day, 20 episodes of large-scale television documentary" Drink from the same river "Premiered on CCTV-1. [205] On January 6, a large-scale humanistic talk show "We" was launched on CCTV-1 [39] . From January 31 to February 5, due to the outbreak of rare cold rain and snow freezing disaster in southern China, CCTV-1 and CCTV-News channel jointly broadcast a special program "Facing the Blizzard" [40 and 41] . On May 12th, May 12 Wenchuan earthquake After the incident, CCTV-1 and CCTV-News channel jointly broadcast the special program "Unity of Strength · Earthquake Relief" [136] . From July 8 to August 7, CCTV-1 and CCTV-News Channel will jointly broadcast a live broadcast of the program every day from 20:00 to 21:00. The Olympics are coming special [130] . From August 8 to 24, CCTV-1 and CCTV-2 channels participated in the broadcast 2008 Beijing Olympic Games During this period, the marker is moved to the far right of the screen so as not to affect the display of the scoreboard [5] [119-120] . In December, to commemorate the 30th anniversary of reform and opening up, CCTV-1 successively aired 20 episodes of large-scale livelihood series "Flowers". [152] And seven major television documentaries Great journey " [153] Wait for a series of shows.
On May 1, 2009, CCTV-1 launched a series of episodes following the 21:40 primetime series. Grand view of the world " (Broadcast Monday to Friday) And... Magic miracle " (Broadcast on Saturday and Sunday) Two programs [42] . On May 12, CCTV-1 and other channels participated in the live broadcast of "May 12". Wenchuan earthquake One year anniversary celebration [198] . On August 1, the broadcast of "Oriental Time" on CCTV-1 was cancelled (But special cases such as national mourning days still coincide with CCTV-13) [43] . On August 17, the news program "News 20 Minutes" was launched on CCTV-1 and aired at 15:00 every day. On September 23, the large-scale documentary "Brilliant 60 Years" was broadcast on CCTV-1 to celebrate the 60th anniversary of the founding of New China [155] . On September 28, the version was revised and began broadcasting high-definition signals to achieve high and standard definition simultaneous broadcasting [183] . On October 1, CCTV-1 and other channels participated in a series of activities to celebrate the 60th anniversary of the founding of the People's Republic of China [199] . December 11-18, celebration Return of Macao The 10th anniversary of the motherland large-scale documentary" Decade of Macau "Aired on CCTV-1 [157] .
On April 12, 2010, in order to welcome Shanghai World Expo CCTV-1 launched 200 episodes of large-scale feature films at 21:40 every day. Expo legend " [44] . From May 1 to 3, five programs "Coming Out" Xiao Ya kitchen "National Stage" " Sing together, win together "" Healthy family photo "During the" May Day "concentrated trial broadcast. From June 11 to July 12, CCTV-1 and CCTV-5 channels participated 2010 FIFA World Cup South Africa Live event [45] . From September 1st, large-scale variety emotional shows We have a set. "Aired on CCTV-1 [191] . Starting September 19," Zhengda Variety Show "Resumed broadcasting on CCTV-1. From November 12 to 27, CCTV-1 and CCTV-5 channels participated 2010 Asian Games in Guangzhou Live event [46] . December 6," Sunset glow "Was renamed" Life early reference "And launched" Catch sight of "And other programs.
On January 1, 2011, the logo of all CCTV channels was changed, and the logo of CCTV-1 was optimized to "CCTV-1 comprehensive", while the "evening time" was discontinued. Green advertising sign " [47] . On March 1, the channel was launched in Hong Kong Asia Television It will be broadcast 24 hours a day on Digital Channel 15, replacing CCTV-4 (Asian version), which was discontinued at the same time, and will be officially broadcast on June 1. From June 19 to 28, a large-scale documentary to celebrate the 90th anniversary of the founding of the Communist Party of China banner "Aired on CCTV-1 [158] . On June 30, CCTV-1 and other channels jointly broadcast a large-scale gala to celebrate the 90th anniversary of the founding of the Communist Party of China. Our flag " [194-195] . On July 1, CCTV-1 and other channels participated in the live broadcast Celebrating the 90th anniversary of the founding of the Communist Party of China [182] . From October 4 to 9, a large-scale documentary film to commemorate the 100th anniversary of the Xinhai Revolution Xinhai Revolution "Aired on CCTV-1 [196-197] .
On June 1, 2012, the News service program" Life tips "Aired on CCTV-1. From July 27 to August 12, CCTV-1 (domestic version) and CCTV-5 and other channels participated in the live broadcast London 2012 Olympic Games [185] In the case of not affecting the score, the marker is temporarily moved to the upper right corner, the half hour timer is cancelled, and the position of the high-definition version marker is unchanged. On August 27, China's first youth TV open class Let's begin "Aired on CCTV-1. [217]
Since 2013, CCTV has strengthened the review of public service advertisements. When broadcasting public service advertisements on all Chinese channels of CCTV, such as CCTV-1, a color block "public service advertisement logo" is displayed in the upper right corner. (Until July 2016, due to the use of CCTV's new publicity platform logo as a copyright page) . On June 17, the program signals of CCTV-1 and other CCTV public channels officially began broadcasting in the CCTV headquarters building (The news program is still at the old site) .
In 2014, CCTV-1 launched a talk show called hi! 2014 "And the improv comedy show" Joy Street " [48] . In the same year, launched the all-media humor video interactive program" Mr. Boller is a little funny " [49] . On May 26, the large-scale political theme film" Century-old tide · Chinese Dream "Aired on CCTV-1 [162] . From June 13 to July 14, CCTV-1 (domestic version) and CCTV-5 and other channels participated 2014 FIFA World Cup Brazil Game broadcast [163] .
On February 1, 2015, the Hong Kong version of CCTV-1 added "Cantonese Theatre" in the "Cantonese Theatre". Evening news After the two episodes broadcast Cantonese dubbing CCTV series. Since May 1, the standard definition version of CCTV-1 on the Zhongxing 6B satellite has been encrypted [149] . On August 17, the channel was broadcast in standard definition 16:9 (News programs are broadcast at 4:3) . Starting from August 25, a large-scale documentary to commemorate the 70th anniversary of the victory of the Chinese People's War of Resistance against Japanese Aggression and the World Anti-Fascist War The main eastern battlefield "Aired on CCTV-1 [164] . On August 31, the Hong Kong version was broadcast at 16:9, the ATV logo was moved to the upper right corner, and the news column and some classic TV dramas arranged by themselves were 4:3, and the black mailbox mode was left and right. In late September, the management of the channel was upgraded to facilitate the overall coordination of high-quality resources from all Taiwan to the channel, and promote the implementation of the "one set of all Taiwan" mechanism [50] . On October 12, the standard definition version was packaged in 16:9 format (Except for individual public service announcements) . In October, ATV changed its TV channels to digital 16. Since December 8th, the channel is PCCW Hong Kong The NOW TV platform is officially launched. From midnight on December 26, the CCTV-1 standard definition program clear stream signal on the 10A transponder of the Zhongxing 6A satellite stopped transmission.
On January 1, 2016, CCTV-1 was revised again, with the" Daily diet "And" Life early reference Merged into Life circle "," Treasure hunt "Was renamed" I have family heirlooms ". On January 18, the domestic version of "First Selection Theatre" was temporarily re-broadcast, and the first TV series to be broadcast after the re-broadcast was" Journey to the West It was officially resumed in March. On February 12, the large-scale studio cultural puzzle program" Chinese poetry Conference "Aired on CCTV-1 [104] . April 2, due to the expiry of ATV free TV licence, Hong Kong version (ATV version) Shut down [51] . From June 14 to 29, the 32-episode documentary "Celebrating the 95th anniversary of the founding of the Communist Party of China" Dream road "Aired on CCTV-1 [167] . On July 1st, with Variety channel Military and agricultural channels and other channels live broadcast the 95th anniversary of the founding of the Party. On July 3, the science experiment show" More gas! To the future "Premiered with the release of" Challenge Impossible Season 2 "" Happy Chinese "" Brilliant Chinese Season 3 "" Waiting for me The Special Program. From August 5 to 21, CCTV-1 (domestic version) and CCTV-5 and other channels participated in the live broadcast Rio 2016 Olympic Games [184] During the live broadcast, the platform logo is temporarily moved to the upper right corner. Starting from October 13, a large-scale documentary to commemorate the 80th anniversary of the victory of the Red Army's Long March Long march "Aired on CCTV-1 [181] . October 30," Challenge Impossible Season 2 "Was launched. November 4, broadcast Zhuhai air show picture, use News channel 2013 special package. On December 20, in celebration of the 17th anniversary of Macao's return to the motherland, CCTV-1 (Domestic version) Officially landed in Macau.
On January 15, 2017, the family comedy reality show" Happy Chinese Start to broadcast [52] . On February 18, the cultural emotion program" reader Start to broadcast [53] . In late April, CCTV also worked with the Liaison Office of the Central Government in Hong Kong and RTHK to jointly negotiate a comprehensive channel (Hong Kong edition) Preparations for landing at RTHK. May 29, 6:00, CCTV-1 (Hong Kong edition) Channel 33 of RTHK's digital terrestrial television platform and Channel 33A of RTHK's analog television platform were simultaneously broadcast in Hong Kong, replacing those that stopped broadcasting at the same time China International Television Record HD channels, the same day also began broadcasting the original Asia Television Hong Kong Standard definition version of CCTV-1 (now NOWTV). From July to October, in order to meet the victory of the 19th National Congress of the Communist Party of China, CCTV-1 successively broadcast the TV series in prime time in the evening. Carry the reform through to the end " [179] " Rule of law in China " [175] " Major power diplomacy " [174] " Patrol the sword " [180] " Brilliant China " [177] " Strong army " [176] " Don't forget what you started and keep going " [178] And many large-scale political thematic films. On October 4, the special program "Mid-Autumn Festival" was broadcast simultaneously with CCTV Chinese International Channel. Legendary Chinese Festival · Mid-Autumn Festival [54] .
On February 16, 2018, CCTV-1 launched the poetry culture music program" Classical chant spread ". On March 9, launched the humanities and arts program" Xin · China ". At 12:35 on April 5, the Qingming Special program" Thoughts of spring " [55] . From June 14 to July 15, CCTV-1 (domestic version) and CCTV-5 and other channels participated 2018 FIFA World Cup in Russia Game broadcast [172] . At 20:00 on June 28, the special program "Variety Channel of CCTV, Department of Intangible Cultural Heritage of Ministry of Culture and Tourism and National Library" was jointly produced by China Media Group. Intangible cultural heritage open course "Premiered on multichannel [56] . On October 8, jointly created by the Propaganda Department of the Central Committee and the China Radio and Television Group, Lecture room "Special program" The common "language" is approachable -- General Secretary Xi Jinping's reference "Aired on CCTV-1 [188] . In December, in order to celebrate the 40th anniversary of reform and opening up, CCTV-1 broadcast a series of TV shows in prime time in the evening. We walked together. " [169] And... The only way " [170] Two large political feature films.
On May 16, 2019, it was organized by comprehensive Channel, All-China Women's Federation and China Media Group The co-sponsored special "The Most Beautiful of My Homes" premiered. From September 16 onwards, to celebrate the 70th anniversary of the founding of New China, large-scale documentary feature film We were walking on the main road "Aired on CCTV-1 [168] . On October 1, CCTV-1 and other channels participated in a series of activities to celebrate the 70th anniversary of the founding of the People's Republic of China [200] . On October 13, 20:00, the cultural program" China in the story " [57] . October 26," China Media Group 2019 Host Contest "On the channel [58] . On November 5, the China Media Group and the Ministry of Education jointly produced a four-episode feature film. Education power "Was broadcast on the omnibus channel [59] .
From September 2, 2020, a major documentary on the fight against COVID-19 Unite to fight the epidemic "Aired on CCTV-1 [160] . On September 9, with Variety channel Central radio and Radio network Sound of Music , Voice of literature and Art Simulcast the special" The cutest man of the new age " [60] . On September 29, the live broadcast satellite platform added the transmission of "CCTV-1 HD" (channel number 1). [161] . On October 15, "Pursuing Dreams First - Celebrating the 40th Anniversary of the establishment of Shenzhen Special Economic Zone" was broadcast simultaneously with the CCTV Variety Channel. [61] . From October 18 to 23, in order to commemorate the 70th anniversary of the Chinese People's Volunteer Army going abroad to fight against the United States and aid North Korea, CCTV-1 successively broadcast the TV series in the prime time of the evening. For peace "And" Heroic children Two major documentaries [186-187] . From October 28, under the guidance and support of the Poverty Alleviation Office of The State Council and other departments, the six-episode series of special films produced by the China Radio and Television Group Heroes everywhere under the sunset smoke - to pay tribute to the people who overcome poverty "Aired on CCTV-1 [190] . On December 25, the interactive youth talent show" Go online! Colorful youth "Premiered on multichannel [62] .
On 12 February 2021, the Cultural programme" China in the classics "Premiered on multichannel. From February 18, a special program co-produced by the Propaganda Department of the CPC Central Committee and the China Media Group 平“语”近人——习近平喜欢的典故 "(second season) premiered on CCTV-1 [189] . From the same day to February 25, a large-scale political feature film on poverty alleviation" Escape from poverty "Aired on CCTV-1 [166] . On June 6," National college students Party history knowledge competition conference "Premiered on multichannel [101] . From May 18, the 100-episode documentary to celebrate the 100th anniversary of the founding of the Communist Party of China Mountains and rivers "Aired on CCTV-1 [171] . From June 20 onwards, the large-scale documentary film "Celebrating the 100th anniversary of the founding of the Communist Party of China" Dare to teach the sun and moon to change the sky "Aired on CCTV-1 [159] . On July 1, CCTV-1 and other channels participated in the live broadcast The 100th anniversary of the founding of the Communist Party of China [154] . On the same day, CCTV-1 and other channels jointly broadcast a performance to celebrate the 100th anniversary of the founding of the Communist Party of China. Great journey " [193] . From July 23 to August 8, CCTV-1 (domestic version) participated Tokyo 2020 Olympic Games Game broadcast [103] . On November 20," Chinese archaeology congress "Premiered on multichannel [106] .
On January 31, 2022, CCTV Integrated Channel launched the cultural creation program of Chinese Spring Festival customs. Ancient charm of the Spring Festival " [108] . From February 4 to 20, CCTV-1 (Domestic version) participated 2022 Beijing Winter Olympic Games Game broadcast [114] . On April 5, the channel aired the cultural series" Ancient rhyme new sound - Qingming " [107] . April 24," Zhengda Variety Show "Program revision, focusing on the Ministry of Culture and Tourism announced the first 100 national rural tourism key towns [110] . On August 27, the China Media Group and the Ministry of Culture and Tourism jointly produced a large-scale cultural travel program" Home in the mountains and rivers "Premiered on multichannel [121] . On August 28, the China Media Group's large-scale cultural program" Poetry and painting of China "Premiered on multichannel [122] . From October 8 to 15, in order to meet the Party's 20th victory, 16 episodes of large-scale television feature film" navigator "Aired on CCTV-1 [173] . From November 21 to December 18, CCTV-1 (domestic version) and CCTV-5 and other channels participated 2022 World Cup in Qatar Game broadcast [165] . On December 30, the China Media Group and the Ministry of Culture and Tourism jointly launched a large-scale cultural program" China in Intangible Cultural Heritage "Premiered on multichannel [126] .
On June 2, 2023, the China Media Group's large-scale cultural program" Chinese calligraphy conference "Premiered on multichannel [147] . From September 23 to October 8, CCTV-1 (domestic version) participated in the broadcast of the Hangzhou Asian Games [203] . On October 5, the China Media Group and the Ministry of Culture and Tourism jointly produced a large-scale international cultural exchange program. beauty represents itself with diversity and integrity "Premiered on multichannel [202] . On November 5," The first young Peking Opera Performers Conference of China Media Group Broadcast of... [211] . On November 10, the large-scale cultural program" Master Biography · Eight Masters of Tang and Song Dynasties "Premiered on multichannel [209] . On November 25, the large-scale cultural program" Bamboo slips are found in China "Premiered on multichannel [212] . On December 23, the large-scale cultural program" China Congress of Traditional Chinese Medicine "Premiered on multichannel [215] . On December 30, the large-scale food travel program" Three meals and four seasons "Premiered on multichannel [216] .

Beacon evolution

September 2, 1958 - April 30, 1978: No channel logo, only appearing at the end of the program credits Mao Zedong Handwritten "Beijing TV Station" words [63] .
May 1, 1978 - January 31, 1987: The use of the text "CCTV" logo appeared in the lower left corner of the TV screen, only at the half hour and the beginning of the program [64] .
From February 1, 1987 to July 7, 1991, due to the star of CCTV-2, CCTV-1 used the text "CCTV-1", which appeared in the lower left corner of the TV picture, only appearing at the half hour and the beginning of the program.
July 8, 1991 - September 30, 1991: With the change of the production of CCTV programs to the Central Color Television Center, the font of "CCTV -1" and the upper right corner clock was narrowed and narrowed.
October 1, 1991 - June 30, 1992: Using the text "CCTV", it appeared in the upper left corner of the television frame and was suspended 24/7 [63] .
July 1, 1992 - January 1, 1993: The use of the "butterfly mark", coupled with a double-line "1" logo, appeared in the lower left corner of the TV picture, only at the half hour and the beginning of the program.
January 1, 1993 - June 1, 1998: Appears in the top left corner of the television frame and begins to hang around the clock.
June 1, 1998 - July 9, 2001: Silver gray transparent (Double line in promotional video) The word "CCTV", but only on the TV channel picture, the top right corner is changed to a disk clock (The dish clock was activated at 6:00 on June 1, 1998) . Translucent "CCTV-1" [63] .
July 9-14, 2001: The integrated channel uses the silver-gray transparent double-line "CCTV" logo. When the spoon was first used, the number "1" in the spoon was hollow, but because it was difficult to identify the channel serial number, this version of the logo was discontinued after more than a month, and the integrated channel logo was fine-tuned on July 14, 2001. (Note: Serial number font is KabelC) [5] .
July 14, 2001 - January 1, 2011: The spoon label was fine-tuned, the CCTV double-line font was highlighted, the spoon label was transparent, and the serial number in the middle was also changed to highlight, but the serial number font was still used Kabelc, so that the hollow digital spoon label only appeared in the promotional video. On the morning of September 28, 2009, the CCTV-1 HD version used after the broadcast was roughly similar to the standard definition version, but the texture is slightly different.
From January 1, 2011 to August 16, 2015, the integrated channel logo was modified, the standard definition logo was 4:3 scoop, and the transparency was changed, where the serial number font was changed to Futura-Bold, and the word "integrated" was added under "CCTV 1". The logo of the HD version is also adjusted to be consistent with the SD version.
In 2013, changes were made to the font and channel name within the spoon label [63] .
On June 17, 2013, CCTV-1 moved in CCTV headquarters building After the use of high and standard definition version of the timer for fine tuning.
In the early morning of August 17, 2015, the integrated channel logo was fine-tuned, the logo was compressed horizontally, and the standard definition logo was changed from 4:3 to 16:9, while the timer font was also fine-tuned.
On August 31, 2015, the CCTV-1 Hong Kong version of the logo was fine-tuned, the logo was compressed horizontally, the logo was changed from 4:3 to 16:9 form, and the timepiece font was also fine-tuned, and the ATV logo was moved to the upper right corner.
On May 29, 2017, CCTV-1 Hong Kong HD signal broadcast, the logo for the first time to achieve HD, the upper right corner of the word "HD" is covered by the RTHK channel 33 logo; In mid-June 2017, the words "HD" were removed from the Hong Kong version of CCTV-1.
At around 11:30 on April 4, 2018, the words "HD" in the upper right corner of the CCTV-1 Hong Kong version were restored, located on the left side of the RTHK Channel 33 beacon, while the time transmitter was also moved to the left side of RTHK Channel 33 beacon at around 11:29:30.
From January 1, 2023, the HD signal broadcast screen of the channel will no longer be marked with the word "HD". [221]

Arrangement scheme

broadcast
EDITOR

Time slot scheduling

On November 27, 2000, CCTV-1 adjusted the broadcasting time of its news program: The Eastern Space Time was increased from 40 minutes to 150 minutes, and the broadcasting time was from 6:00 to 8:30 every day. Eastern space-time In addition to the original Son of the East (Face to Face) "Living Space" (The Story of the People) "Time and Space Report" (Straight to the Scene) On the basis of adding" Morning news "Time and Space Information" "Media links" and other sectors (Replay without news) Also launched "Live China", "World" and "Live China" on Sunday. Record event " (On January 3, 2004, it was separated from "Oriental Time" and transferred to CCTV-News channel as an independent program [65] ) "Memory"; The News 30 at noon was extended from 30 minutes to 33 minutes (with "30 minutes"). News 30 minutes 's... Weather forecast "And" Ocean Forecast "are broadcast at 12:30 after the end of the program and are only broadcast on CCTV-1, CCTV-2 at 14:30 PM without" Weather Forecast "and" Ocean Forecast "); "Current Events" is expanded to "This Week", the length of the original 10 minutes to 20 minutes; 17:00 Add a 25-minute international news program" International time news "(Monday to Saturday), and" Tell the truth The program was separated from "Oriental Time" and became an independent program broadcast every Sunday at 21:15.
On November 5, 2001, CCTV-1 changed its morning news program: Eastern space-time The program length was shortened to 45 minutes and news and information programs were separated, and the 6:00 and 7:00 Morning News and the 7:00 Morning News were broadcast simultaneously. News at 8:00 a.m "Oriental Time" is broadcast at 7:15-8:00 after "Morning News" at 7:00 (Monday to Saturday, Sunday at 7:00-8:00). On the basis of retaining the original sub-columns of "Oriental Son", "People's Story", "World" and "Chronicle", a new sub-column "Space-time Connection" is launched, and it returns to the news and commentary department [43] .
On February 11, 2002, the New Year's Eve special "Year After Year" was launched. On August 5, CCTV-1 was revised and launched Midnight news (Monday to Saturday at 0:00, Sunday at 0:00 for Midnight International Watch) [22] , 10:00, 14:00 (Monday to Saturday) And 16:00 (Monday to Saturday) 's Hour news The news was expanded from 5 minutes to 15 minutes (The 18:00 Hour News will still be 5 minutes) [Only used during daily broadcast; During major events, holidays, major meetings, and major events, the title of the 1995 version of "News on the Hour" is still used (except for "Midnight News")] [21] . From the same day, CCTV-1 replaced the promotional video, and the Marine blue background of the promotional video was fine-tuned (only used in daily broadcast; During major events, holidays, major conferences, and major events, the 1998 version of the promotional video is still used) [26] .
On January 11, 2003, the personal-interview program "Face to Face" was launched on CCTV-1, and on February 14, "Touching China" was launched on CCTV-1. On March 20th, with Iraq War At 10:43 Beijing time, CCTV-1 interrupted the normal broadcast and launched the" Iraq War Live Coverage, which broke the news of the outbreak of the Iraq War, and broadcast a large number of live coverage over the following month (until 19 April 2003) . On May 1, with the trial broadcast of CCTV News Channel (CCTV-News), CCTV-1 in addition to the retention of the" News at 8:00 a.m " (" Hear the news of the day "Predecessor) ," News 30 minutes "" News broadcast "" Focus interview Evening News Report (" Evening news "Predecessor) ," Eastern space-time "" News investigation "" Tell the truth "" Face to face In addition to the main news programs such as ", all other news programs have been moved to news channels or suspended, and some special programs have been moved to other professional channels; Combining similar themes and similar styles, the total number of columns was reduced from 58 to 40. Primetime The first guest theatre The TV series was increased from 1 episode per day to 2 episodes, and the broadcast time was advanced to 19:55. In non-prime time, we have "The Hot One." (First Collection Theatre) "Afternoon Long Film" (First Emotion Theater) "Midnight Collection" (The First Starry Night Theatre) Three TV slots, seven programs News investigation "" Tell the truth "" Artistic life "" Lucky 52 "" Quyuan miscellaneous altar "" The same song "" Happy dictionary "22:35 time period is introduced, the unified time length is 45 minutes, and 1 file is broadcast every day, so as to form a collection of fine columns from Monday to Sunday, expand the influence of fine columns, and enrich the types of channel programs [66] . July 3," Today's statement "And CCTV-12 parallel.
On January 4, 2004, the large-scale international interview program "High-end Interview" was broadcast on CCTV-1 every Sunday as the weekend edition of "Oriental Time". On April 3, the story behind the film, Movie Legend, was broadcast on CCTV-1 every Saturday as the weekend edition of Oriental Time. On September 1, CCTV-1 made an adjustment to the program layout. Eastern space-time Moved to CCTV-1 daily 18:14 broadcast, the morning broadcast news program" Media square "And" The Hour News "at 7:00, and the News channel's" The Hour News "at 6:52 and 7:52. Weather & Information Among them, "Media Square" at 6:30 and news channel live broadcast, 7:15 on CCTV-1 broadcast alone (Broadcast exclusively on CCTV-1 from September 1 to 5, 2004 at 7:30pm) [144-145] "Weather · News" is broadcast simultaneously with the news channel at 6:52, and is broadcast exclusively on CCTV-1 at 7:52 [145] ; Broadcast daily at 11:10 Enjoy the five continents "" All-star conjecture "" Covenant of general "" Performing arts arena "" Charm 12 "" narrate "" Exploration and discovery "" Sound and painting fashion "And" Foreign Literature "and other 7 excellent columns," Animation city "" Big windmill The broadcast time was adjusted to 16:55 and 17:27 respectively [32] ; " Evening news report "Was delayed to 22:35, originally broadcast at 22:35" News investigation "" Tell the truth "" Artistic life "" Lucky 52 "" Quyuan miscellaneous altar "" The same song "" Happy dictionary "7 columns in advance to 21:45 broadcast. Since October 1, CCTV-1 has been broadcast 24 hours a day. On December 28, CCTV-1 and CCTV-12 "Today's Talk" no longer parallel, in CCTV-1" Today's statement "Commercials broadcast CCTV-12 Future advertising Pieces.
On March 1, 2005, the program layout of CCTV-1 was re-adjusted. Evening news "Resumed at 22:00, and the original 21:45" News investigation "" Tell the truth "" Artistic life "" Lucky 52 "" Quyuan miscellaneous altar "" The same song "" Happy dictionary "7 columns resumed to 22:35 broadcast, while the daily 21:40 broadcast" documentary ten" (Broadcast Monday to Thursday) ," Very easy " (Broadcast Friday to Sunday) Two shows. On September 12, the program layout of CCTV-1 was adjusted again, and the original rerun of "CCTV-1" was broadcast on CCTV-1. Enjoy the five continents "" All-star conjecture "" Charm 12 "" Covenant of general "Foreign Literature and Art" Performing arts arena "" Dream theater "" Sound and painting fashion "" TV you me him A total of 10 programs were discontinued, and "Honest Truth" was transferred to CCTV-News channel. At the same time, CCTV-10" master " (Every Tuesday at 22:35) , CCTV- News Channel 6:00 "The Hour News" and "The Hour News" Rule of law online " [67] (Replay daily at 6:33 on CCTV-1) Three programs were introduced to CCTV-1 [68] At 6:30, "Media Square" and 6:52, "Weather and News" are cancelled on CCTV-1 and CCTV-News channels [67] ; In the morning, the number of episodes aired on First Collection Theatre has been increased from two to three per day (two on Saturdays and Sundays). [142]
On June 5, 2006, the 6:00 and 7:00 episodes of CCTV-1 and CCTV-News were broadcast. Hour news "" Media square "And" News at 8:00 a.m "And the morning slot's" Weather & Information Merged into Hear the news of the day It is broadcast exclusively on the News channel from 6:00 to 7:00, and simultaneously with the News channel on CCTV-1 from 7:00 to 8:30 [34] . On July 18, when CCTV-1 and CCTV-News broadcast commercials from 19:30 to 19:38, a translucent" Green advertising sign ". On August 16, CCTV took the lead in the evening prime time to fully launch the review of "green advertising logo", CCTV-1, CCTV-News channel and other channels during the evening prime time advertising, the top right corner of the screen all display "green advertising logo".
Since July 16, 2007, CCTV-1 has adjusted the" Eastern space-time "" Animation city "" Big windmill The broadcast time of "Eastern Time and Space" on CCTV-1 is adjusted to 16:54 from Monday to Friday and 17:27 on Saturday and Sunday [69] . The broadcast time of "Animation City" and "Big Windmill" was adjusted to 17:48 and 18:18 respectively. At the same time, the daily Evening News will be followed by the Nightly News at 22:35. Today's Stories "News Investigation", "Everyone", "Art Life", "Lucky 52", "Quyuan Zantan", "The same song", "Happy Dictionary" and other programs originally broadcast on the comprehensive channel were withdrawn from the comprehensive channel and returned to their respective channels.
Since March 24, 2008, with the minor revision of the CCTV News Channel, the duration of "Oriental Time" has been shortened from 45 minutes to 30 minutes, and the broadcast time of CCTV-1 has been adjusted to be repeated every Tuesday to Friday at 17:09 and Saturday at 17:39 [70] . Both weekend shows High-end access "And" Movie legend Among them, "High-end Interview" was rebroadcast on CCTV-1 every Monday at 16:54, and "Movie Legend" was rebroadcast on CCTV-1 every Sunday at 17:27. Since June 22, Ocean Forecast, which was originally a sub-segment of News 30, has been canceled from CCTV-1 and replaced by CCTV-News Channel every day at 13:55 (before the 14:00 News room).
Since May 1, 2009, CCTV-1 has launched two programs, "Great View of the World" (broadcast Monday to Friday) and "Magic Miracle" (broadcast Saturday and Sunday), after the prime time TV series at 21:40 every evening [42] , August 1," Eastern space-time "Canceled its broadcast on multichannel (except for special circumstances such as national mourning day) , starting on August 4," High-end access "Off the air. On August 17, CCTV-1 news program was fine-tuned. In the morning, the program "CCTV-News" is broadcast simultaneously with the CCTV-News channel. Hear the news of the day The end time was extended from 8:30 to 9:00 (after the revision of CCTV-1 on September 28, 2009, the parallel time of "News of the Day" on CCTV-1 and CCTV-News channel was adjusted again to 7:00-8:30); New 15:00 PM" News 20 minutes The program" (Closed on 12 July 2010) ; New "Newscast" repeats at 0:30 midnight. At the same time, three news columns" Tell the truth "" Trav said something "" Folk story "From the news channel to the comprehensive channel broadcast, 6:37 in the morning to add" Today "replay," Rule of law online "Canceled its broadcast on multichannel [71] . On September 28, CCTV-1 was revamped and began broadcasting HD channels [183] CCTV-1 adjusted the program arrangement again," Today's Stories "Tell It Like It is," "Movie Legend," " Healthway Weekly "" Half the sky "" Moral observation "" Approach science "" Zhengda Variety Show "" Kyushu Grand Stage "" Big windmill "" Samsung Intelligence Express "" us "And other 12 programs were withdrawn from CCTV-1 and returned to their respective channels for broadcast or suspension. News investigation "" Happy dictionary "" Very 6+1 "" Artistic life "" Happy station "" Between cities "" Tree of knowledge "And other programs introduced to CCTV-1 broadcast [112-113] .
From July 12, 2010, the program layout of CCTV-1 was adjusted again, and a special summer program was opened, which was originally broadcast on CCTV-1 "News 20 minutes", "News Investigation" and "News Investigation". Science and Technology Expo "" Happy dictionary "" Very 6+1 "" Artistic life "" Happy station "" Between cities "" Tree of knowledge "" Folk story "" Trav said something "And other programs were withdrawn from CCTV-1 and returned to their respective channels to broadcast or stop broadcasting, and the original CCTV-3" Animal world "" International art center ", CCTV-7's "Military Documentary" and other programs into the CCTV-1 special program "First Boutique" broadcast [72] Launched the "First wonderful" and "Wonderful Moment" two programs, the original "Animation City" column was renamed "Animation City". First Animation Park It was also produced by the integrated Channel [73] . On September 1, the summer programming of CCTV-1 ended, and other channels were no longer broadcast, while CCTV-3's" International art center "" Animal world "" Zhengda Variety Show "And CCTV-2's" Treasure hunt "" Every minute counts "" First class It was transferred to the comprehensive channel and was produced by the program center of the comprehensive channel, and launched the variety shows "We Have a Set", "We Have a Set". Today's statement Its reruns on CCTV-12 were cancelled from that date [124] . On December 6, CCTV-1 began broadcasting" Life early reference "" Catch sight of "We Have a Set. Rock, Paper, Scissors." Sunset glow It was discontinued on the integrated channel and later transferred to CCTV-10 and CCTV-12 respectively. Starting December 12, CCTV-10 Champion 360 "Transferred to the comprehensive channel broadcast.
In August 2011, a weekend edition of "See" was released on CCTV-1 every Sunday at 22:28 (Later adjusted to 22:36) During the eleventh period, Zhengda Variety launched a special program" Zhengda Variety Show , Thank God you're here It AIRS at 22:30 on CCTV-1 (Pilot, officially premiered on April 14, 2012) .
On April 16, 2012, the parallel time of CCTV-1 and CCTV-13 was adjusted to 6:00-8:30. On June 1, the news service program "Life Tips" was launched on CCTV-1. From July 28 to August 13, CCTV-1 (Hong Kong version) and CCTV-4 (Asia version) live broadcast in the early morning and part of the morning. China news ".
On January 1, 2013, CCTV1 made adjustments to the news program, and launched a 5+2 pattern in prime time, that is, boutique TV dramas were broadcast from Monday to Friday, and "TV Series" was broadcast on Saturday. Avenue of Stars On Sunday, a special CCTV event was broadcast. In prime time after 10:30, except for" Charm record "And" Thank God You're Here, "as well as variety shows. In April, CCTV-1 launched the "Host Time Program Belt", broadcasting Sa Beining, Chai Jing, Li Jiaming, Yi Zhongtian, and Chai Jing at 11:30 PM every night from Monday to Sunday. Le Jia Seven programs hosted by Wang Gang. They include Monday quiet hours, Catch sight of ", Tuesday Wang Gang Time" Collection legend ", Wednesday Jiaming Li Time" Treasure hunt ", Thursday Yi Zhongtian time" 1 Chat ", Friday to Saturday playing Bening time" Sa Beining time · The Evidence Is Talking "and" Let's begin ", Sunday Lejia time" Chief night talk ".
On November 1, 2015, CCTV-1 channel was adjusted to cancel the domestic version of "First Selection Theatre" and continue to broadcast the Hong Kong version. " Popular French program drama Some of CCTV-3's programs began to be scheduled on CCTV-1 (Domestic version) Replay, by the integrated channel processing and add part of the integrated channel film.
In January 2016, in addition to the upgrading of seasonal programs, the normal columns were also revised and adjusted, and the overall channel arrangement was optimized. The revision and transformation of the normal column mainly involves the content expansion and form adjustment of 5 original programs in 3 periods of morning, noon and evening. In the morning, the life service column "Life service" will be launched from January 4. Life circle ". At noon time," Today's statement Expand the scope of topics, enhance the timeliness, and enhance the coverage of social hot spots. The evening session focuses on creating" I have family heirlooms "" Let's begin "And" Sa Beining time "3 column [74] . Since December 5th, CCTV-1 (Mainland version) " Animal world The broadcast time has been adjusted to 9:24 Monday to Friday (Morning replay) , the International art center "Returned to the mainland version and arranged for late-night broadcast," First Animation Park " (Afternoon edition) Pull out of 18 for now. The Hong Kong NOW version is still formatted in the same way as the ATV version, with classic shows or reruns.
On August 1, 2019, with the change of the name of CCTV-7 from "Military and Agriculture Channel" to "Defense and Military Channel", the "News Broadcast" is live on CCTV-1, CCTV-7 and CCTV-13 at 19:00 every day.

Image packaging

On June 1, 1998, CCTV introduced the channel packaging plan and began to launch the channel packaging based on CCTV-1, strengthened the program and time slot preview and publicity in a planned and systematic way, standardized the regulations on the use of station logos and subtitles, and launched the new station logo system and copyright page, and produced the channel image publicity film with the call sign "China Central Television". [15] .
On July 3, 2000, CCTV adjusted the channel packaging plan and began to introduce the CCTV-2 package, taking into account the packaging of CCTV-1 and other channels. While designing the second set of program packaging, the whole nine sets of programs were designed to consist of CCTV, CCTV and channel positioning [140 ] . Therefore, the packaging of CCTV-1 channel was adjusted, and the original butterfly platform logo disappeared in the promotional film. The channel name and double-line fine art CCTV font has been changed, the font has also been adjusted, the channel has been named "News comprehensive channel", the call sign is "CCTV first set of programs".
On July 9, 2001, CCTV-1 changed its channel packaging and launched a new logo (spoon mark) And a promotional video with a navy blue background. Double line calligraphy is changed from square corners to rounded corners, and properly stretched. But the 1998 promo was still used at the same time.
On May 8, 2003, CCTV-1 was changed to a comprehensive channel, the channel packaging was adjusted, and the channel name was modified. Launch the new "China Central Television" promotional video. The 1998 promo was discontinued. In October, the TV Guide program was revised, with the channel's packaging background changed to orange-red (the color was darker when the orange-red packaging was originally used), and the 2001 version of the packaging is still used.
On September 1, 2004, the packaging of CCTV-1 was fine-tuned, and the publicity film was highlighted with an orange-red background and the words "CCTV" with a transparent double line with a rolling speed of -0.25% [32] .
In February 2009, CCTV-1 changed its channel packaging. The background of the promotional film is the sky blue CCTV headquarters building, and this version of the package can be seen at the end of the morning song. On September 28, due to the launch of CCTV-1 HD version, the packaging was changed again, and the background was gray and white after the revision, and the sunscape packaging was used in the morning and noon. At first, when the high-definition version played 4:3 programs, it used the left and right plus black box mode to broadcast, and then used static pictures or animations, but the broadcast of individual public service advertisements was different (after all unified) .
On February 1, 2010, the packaging of CCTV-1 channel was fine-tuned to add night-view packaging, but it only appeared at night, and the packaging of September 28, 2009 continued to be used during the day. On July 12, during the special arrangement of CCTV-1 summer vacation, the slogan of "Colorful Summer Vacation, Special dedication" was launched Lee Seo Young , Kanghui , Dong Qing , Zhu Jun , Ju Ping Other 15 CCTV hosts of the promo video, the overall promo color is mainly white [75] .
On August 1, 2011, CCTV-1 was replaced with a blue background package. The TV guide comes in the form of a group photo of the hosts (During the Spring Festival in 2012, the packaging of CCTV-1 channel was changed to a red background only during the guide period, and the original blue packaging was still used.) [76] .
On the evening of December 31, 2012, CCTV-1 replaced the red, blue and purple background packaging.
On January 1, 2013, the mascot "Mr. C" was introduced. At the same time, the channel also specially planned and shot a number of promotional videos, including the host version, the audience version, and the inspirational version. The elaborate presenters' videos, in the form of candid monologues and sign language, convey the tone pursued by CCTV's comprehensive channel [77] .
On January 1, 2014, CCTV-1 added blue background news packaging and red, blue and purple background entertainment packaging, and red, blue and purple background packaging continues to be used. During the Spring Festival, CCTV-1 uses the Spring Festival red packaging, and the main packaging continues to be used.
On January 1, 2015, the new CCTV logo appeared on the news channel in the early morning of the 6th, and the mascot promotional video of CCTV-1 was discontinued on the same day. Now, during various traditions and festivals of remembrance (such as Spring Festival, Dragon Boat Festival) CCTV-1 will have a special corresponding channel packaging.
From January 1, 2016, CCTV-1 changed the red and white background packaging, but only in the TV guide, program preview ( Corner mark The original red, blue and purple main ID package continues to be used, and the blue news ID is discontinued. At the same time, the integrated channel launched various venue backgrounds (e.g. forest, airport, snow fields) Wrap it. During the Spring Festival, only the red style background is used in the following broadcast, and minor modifications are made in other parts, and the main packaging continues to be used.
On September 1, 2020, CCTV-1 replaced the concentric circle packaging. Strengthen the channel positioning of CCTV-1 "news synthesis and collection of excellent products", closely focus on the characteristics of "main position, high quality and flexibility", transmit the image temperament of comprehensive channel as the main position of national publicity "authoritative and colorful", and accurately enhance the distinctive image of comprehensive channel. Relying on the color standard system of the main station, transparent and calm blue is the main color, silver white and national flag red as the eye proportion [78] .

Main program

broadcast
EDITOR

Regular program

News, reporting
" Hear the news of the day "(Daily 6:00 and CCTV-13 live until 8:30)
" News 30 minutes "(parallel with CCTV-13)
" News broadcast (Parallel with CCTV-7 and CCTV-13, and parallel with CCTV4 when there is a major news event)
" Focus interview "(parallel with CCTV-13)
" Time model release hall "(non-scheduled broadcast)
Animation, theater, documentary
Morning Theatre
Afternoon Theatre
" Great China " [208]
" Brilliant moment "(Quality documentary) [143]
Social science life, literary interviews
" Avenue of Stars " [80]
" The news broadcast weather forecast (Full day weather forecast and CCTV-13)

Seasonal program

Variety show, art show class
New Year Opera Party (New Year's Day every year)
" CCTV Spring Festival Gala "(The annual Northern year and CCTV-3 parallel) [214]
" China Media Group Spring Festival Gala (Parallel with CCTV-3, CCTV-4, CCTV-7, CCTV-14 and CCTV-17 every New Year's Eve)
" The annual Chinese TV drama festival (During the Spring Festival every year) [207]
" China Media Group Spring Festival opera party (During the Spring Festival every year)
" China Radio and Television Group Lantern Festival party (Annual Lantern Festival and CCTV-3 parallel) [87]
" May Day party "(Annual Labor Day)
May Fourth Party (Annual Youth Day)
" June 1 Party "(Every Children's Day and CCTV-14 parallel)
" Central Radio and Television Group Mid-Autumn Festival party "(Every Mid-Autumn Festival and CCTV-3 and CCTV-4 parallel) [89]
" Ode to the Chinese Dream and motherland (Annual National Day and CCTV-3 parallel)
"Sailing - China Media Group New Year Celebration" (on December 31 every year and CCTV-3 parallel) [90]
News topics, documentary interviews
" The news room (Live with CCTV-13 or more channels when there is a major news event) [189]
"Great Power Craftsman Annual Person Release Ceremony" (before the annual two sessions) [123]
"Two Sessions/Party Congress Special Report" (live broadcast with CCTV-13 during the National Two Sessions and Party Congress every year)
" Move China "(every spring)
" First class "(1 September each year)
" A good reporter tells a good story "(Annual Reporter's Day) [210]
" Grand military parade (Parallel with CCTV-3, CCTV-4, CCTV-7 and CCTV-13 during military parade)
" example "(1 issue every year)

Next program

Local Literature and Art
" Very easy "
" Very 6+1 "
" Step Up "
" hi! 2014 "
Coming Out
National Stage
Globe
New Year Peking Opera Party
March 8th Women's Day Party
Song of the Week
" Charm 12 "
Weekend Joy
Yoga
CCTV National Television Public Service Advertising Competition
" Kyushu Grand Stage " [112]
"..." Five for one project "Award Show Series"
Evening Weather Service
Lights in Thousands of Homes
World Today
Observing and Thinking
" This week "(formerly" Current Events ")
" Hour news (formerly "Rolling News")
Weather Forecast for Major Cities around the World
Noon News
Marine Forecast
Environmental Weather Forecast (Air Quality Daily)
Rules and Radius
International News
News Brief
Economic Life
Beach Environment Forecast
Talk Weekly
" satarism "
Travel Reference [105]
Documentary Window
" Witness · Video record "(originally" Documentary ")
" narrate "
Walking With You
" For you "
" 1 Chat "
" us "
Documentary Ten
" master "
The Silver Cane
Forest of Nations
TV Lecture
" Local station 30 minutes "(originally" Local TV 50 Minutes ")
On the List
Foreign Language Teaching
Learn Japanese
Next Screen
Starry Night Theatre
Cinema International
Sunday Cinema
Universal Cinema
World Famous Business Card
Theatre for Children
Anime Theater
Cantonese Theatre (Hong Kong version)
Dandelion Theatre
Classic Movie Theater
" 12 Studio "
" tangram "
Smart House
Watch With Mom and Dad
" Lucky 52 "
" reader "
" Life tips "
" Animal world " [82]
" Happy Chinese " [52]
The Central Military Commission Visits veteran Cadres in Beijing to Welcome the Spring Festival Performance [127]

Host lineup

broadcast
EDITOR
emcee
Host a program
"The Lecture begins", "The Classic Chant Spreads", "The Biography of the Master, the Eight Masters of Tang and Song Dynasties", "Meimei and the Common" [100] [209]
"China in Classics", "Today's Statement", "Time Model Conference Hall"
Life Circle and Zhengda Variety Show [98]
"Today's Talk" "Searching for Ancient China" [99] [207]
Word of the Day [93]
"Circle of Life," "Wait for Me," "Population." [102]
"China in Intangible Cultural Heritage", "Chinese Poetry Conference", "Chinese Calligraphy Conference", "Bamboo and Bamboo Probe into China", "Meimei and Sharing" [146] [212]

Award record

broadcast
EDITOR
Award time
Award name
prizewinner
August 2020
2019 Outstanding domestic animation broadcasting agency [6]
China Central Radio and Television Group CCTV comprehensive channel

Social evaluation

broadcast
EDITOR
The status of CCTV's comprehensive channel in the TV channel is closely linked with the purpose and measures of CCTV's "one set for all Taiwan". The channel brings together CCTV's news, economy, literature and art, sports, children's and other programs, occupying a leading position in public opinion guidance and social influence, and actively seeking change while adhering to the attributes and character of the media. The channel continues to open, make full use of the advantages of the platform, cooperate with social forces, and get a positive response in the reputation and market. ( CCTV network, NetEase news review [74] )
CCTV's comprehensive channel adheres to its responsibility and responsibility, deeply taps into the rich connotation of socialist core values, and tells China's story well with heart and emotion. Not only adhere to the reality of The Times, but also adhere to the response to the real needs. The presentation of Chinese spirit, Chinese emotion and Chinese culture from three perspectives constitutes the three categories of CCTV's one set of programs. Their common attributes and value pursuit are the value presentation and responsibility of CCTV One set. ( Xinhua review [94] )