How do small and micro businesses file patent applications?

【 Introduction 】
The State Intellectual Property Office "Several Opinions on Intellectual Property Rights to Support the Development of small and micro Enterprises" pointed out that to support the innovative development of small and micro enterprises, support their innovation results in a timely manner at home and abroad. However, as an important force of the real economy, how can small and micro enterprises make breakthroughs in the quantity and quality of patent applications and build late-developing technological advantages? The following "three points to find three points" are worth thinking and learning from relevant enterprises before submitting patent applications.
 
First, find the right market gaps. Patent in the modern sense is the product of market economy, patent only from the technology into the factory, from the workshop into the market, become the consumer goods in the market, in order to truly reflect its economic and social value. Therefore, when filing patent applications, small and micro enterprises should take precautions, fully study the market structure, consumer behavior, demand expectations, and compare and analyze existing products in the market to find market gaps and product defects as a breakthrough. In this process, you can select a specific customer group, or delimit the subdivision of a series of products, or specify a special area of the market, or delineate the potential demand of the future market, etc., take this as the starting point, carry out vertical and horizontal extension and layout, and research new results around how to better serve a specific target market.
 
Second, find your opponent's mistakes. It is often said that if you know yourself and your enemy, you can win a hundred battles. Shopping malls are like battlefields, and every small and micro enterprise has competitors. Of course, in the competition, we should not advocate the zero-cooperation game, but the competition and cooperation game that competition and cooperation complement each other, and the implementation of misplaced complementary competition of patents. In this game, patent information should be actively used as a tool, because more than 85% of the latest technologies in the world are first reflected in patent literature. Through patent search and search, clear competitors in what areas, when, what patents have been applied for, find it has not been laid out in the field, or in a field has not yet applied for a patent on a technology, or the added value of the patent is not high, these may be the opponent's omissions in the patent, bypass the existing patent, through picking up the missing, We can find the growth point of technology and the key points of competition, so as to clarify the direction of patent application.
 
Third, find your own footing. As pointed out in the book "Competition in the Big Future", the competition of core intermediate products is the key link in the competition level of enterprises. In fact, to identify this intermediate product, we must base on the advantages of the enterprise itself. For small and micro enterprises, it is more important to clarify their own development environment and industrial objectives, clearly understand the status quo and trend of technological development in the industry, decompose and classify their own products, technologies or services, and determine key technical points. Through the use of SWOT analysis, it finds out its own advantages, and continuously utilizes and amplifies such advantages, gathers limited resources in its own strengths, conducts advanced basic and cutting-edge technology research, concentrates superior forces to strengthen research, forms key technologies consistent with corporate culture and industrial positioning, and uses this as a radiation source to build a patent pool with the "sheep effect". Enterprises with strong research and development ability should concentrate their independent research and development on projects with long-term development potential in the sprout or development stage of technology, and open up the space for technological development of enterprises; If research and development is relatively weak, we can use external forces to work closely with commercial departments and manufacturers, and form R&D teams with marketing, service, manufacturing engineers, external customers, etc., to achieve complementary research and development.
 
With the east wind of the policy, even if small and micro enterprises can usher in a good opportunity for innovation and development, but to truly grasp the initiative of the market, we must transform the core technology of independent intellectual property rights from technical advantages to industrial advantages and capital advantages, and build a stable profit model. Through the implementation of intellectual property strategy, the quantity and quality of patent applications can be improved to open a broad space for growth of small and micro enterprises.