Linyi Aidi Business -- What standard is the sound trademark reviewed?

The examination criteria for sound marks are as follows:

(1) Review of prohibited terms

Sounds that are prohibited from being used as trademarks, such as: sounds that are identical or similar to the melody of national anthems, military songs or international songs of our country or foreign countries; Harmful sounds such as religious music or terrorist violence.

(2) Review of significant characteristics

1. The sound that directly represents the content of the specified goods or services, the object of consumption and other characteristics lacks significant characteristics. For example, the sound of piano playing is used on the "instrument"; Children's laughter is used in "baby milk powder"; Dog barking or cat barking is used in "pet keeping";

2. Other sounds that lack distinguishing features, such as simple, common tones or melodies; A complete or lengthy song or piece of music; Sing and shout common slogans or slogans directly in ordinary tones; A music or sound commonly used in an industry.

Under normal circumstances, sound trademarks need to be used for a long time before they can achieve significant characteristics. The Trademark Office may issue an examination opinion, requiring the applicant to submit evidence of use, and explain the distinctive features obtained through the use of the trademark.

(3) Identical approximation review

In principle, sound marks are subject to the same approximate examination based on listening to sound samples. If two sound marks or sound marks and visual marks are likely to cause confusion and misidentification of the source of the goods or services by the relevant public, or believe that there is a specific connection between them, they are judged to be the same or similar trademarks. For example, the sound trademark of "Good neighbor of correspondence" and the word trademark of "good neighbor of correspondence" constitute a similar trademark.