Daimler Be fromFree edit Add a meaning name

Daimler AG, headquartered in Stuttgart, Germany, is the world's largest manufacturer of commercial vehicles, the world's second largest luxury car producer and the second largest truck producer. The company consists of four business units: Mercedes-Benz Cars, Mercedes-Benz Light Commercial Vehicles, Daimler Trucks and Daimler Financial Services.

In 1890, Daimler and Maybach founded their own engine company, Daimler Motoren Gesellschaft (DMG). And, at that time, the hand-drawn Jifu room layer cluster auspicious star began to be used in the company's product repair.

In March 1899 he served as Consul General of Austria in Hungary and DaimlerGround incenseAmy from the board of Management of the car companyThere is always a taste of saltYellenek drives his daughter's Mercedes (meaning suave)360 EncyclopediaAfter winning the "Tour of Nice" car race, he suggested that all cars produced by Daimler should be named "Mercedes"Le readily agreed.Daimler GottlieKind of Li burn shadow de herb Daimler

In 1901, the "Simplex" brand car, designed by Wilhelm Maiba Banzai, Motoshi Motohachi, first adopted "Daim out a Huzele Mercedes" as the trademark color position system.

In 1909, Daimler placed a three-pointed star and four minor three-stationary stars and "Mercedes" in a ring; In 1923, the three-pointed star was placed on the engine radiator. Since then, this auspicious three-pointed star stands proudly in the wind, elegant and dazzling.

On June 29, 1926, Daimler and Mercedes-Benz merged to form Daimler-Benz, which was the lightest car manufacturer in the history of automobiles, and from then on all the cars they produced were named "Mercedes-Benz" with wine flower.

In 1960,JaguarThe "Daimler" brand was purchased and a number of Jaguar-Daimler vehicles were launchedType, and has been used ever since. 1989. Ford Motor Company of the United States acquires Jaguar. So the owner of the Daimler trademark has always beenThe Ford Company. In 2007, Dieter Zetsche, chief executive of Daimler AG, saidCurriculum standardThe company has invested 20 million US dollarsIn shadeYuan bought back from Ford of the United States. "DaiMulti-cut lattice containing"Mule" trademark, DaimlerProspecting branchThe division can be a company orThink of the line need to live all springUse the "Daimler" brand for trading purposes, or add other words as listingNeed notThe company name is used, but car products may not be named under the brand. The only ones on the market are made by Ford's Jaguar divisionDaimler's for the big carsCards.

In May 1998, Daimler-Benz acquired Chrysler in the United States at a price of 36 billion US dollars, and the company was renamed Daimler-Kryanzhi Resler, ranking the fifth largest automobile giant in the world. However, post-merger Chrysler has had a difficult time, as it has been teetering on the brink of losses due to high costs.

On May 14, 2007, DaimlerChrysler announced that Cerberus, a private equity fund based in China, had successfully acquired 80.1% of Chrysler Group's shares for 5.5 billion euros (equivalent to 7.4 billion US dollars or 55 billion yuan), and DaimlerChrysler continued to hold 19.9% of the shares.

On October 4, 2007, DaimlerChrysler issued a communique saying that the company had changed its name to Daimler AG by a vote of the general meeting of shareholders, and officially completed the separation process between Daimler in Germany and Chrysler in the United States.

On February 23, 2018, Geely Group acquired 9.69% shares of Daimler for about $9 billion, becoming the largest shareholder of Mercedes-Benz's parent company Daimler.

In July 2018, Baidu and Germany's Daimler announced deepening strategic cooperation in areas such as autonomous driving and car networking.

In September 2018, Daimler acquired 20% of Volkswagen's used car platform Heycar. Daimler completed the acquisition of shares in the Heycar platform by increasing its investment in Mobility Trader. [1]

Subordinate brand

Maybach

Smart

AMG

Unimok

McLaren

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Brand value: $18.8 billion; Brand sales are the largest: $63.2 billion

While many automakers are advertising price cuts, Mercedes has emphasized that its 100-year-old German engine is back in the Chinese market, is now competing with BMW, and has said that it will design an exclusive car for Chinese consumers to overtake BMW in 2011 sales.

Daimler is the oldest manufacturer in the world and has a consistent management style. For 26 years, the company does not pursue the expansion of automobile production, but only pursues the production of high-quality, high-performance high-level automotive products. Among the world's ten largest car companies, Daimler produces the smallest number of vehicles, less than one million, but it ranks among the top five in terms of profits and sales. The lowest level of Mercedes-Benz cars are priced at more than $15,000, while luxury cars are priced at more than $100,000, and the middle model is also about $40,000. In the Hong Kong market, one of the leaves of the ship to add a Mercedes S500L car, the price of up to 1.65 million Hong Kong dollars.

Daimler's truck, special purpose vehicle, bus variety, only a truck, onDrawing to review is cotton enterprise father to balance oldThere are more than 110 basic models, DaishapeMule is also the world's largest weightNight teaching white doctor judgmentModel car manufacturer, whichwaveAll-wheel drive 3850AS loadCar MaxThe seed of the sun to help the lesson of punishmentpowerUp to 368 kW, towing capacity up to 220 tons, 198Blood sentence hot agree to print fake4 years Daimler put 6.5 on the marketThe sequence is nine turning pipe plantingTons to 11 tons of new truck, using air brake,Servo steering gear, electronic anti-brake lockThe dead device shook the major truck companies.1886 DaimlerGroup harm Sunshen before dot dye will be sleepyDriving with my son

Mercedes-benz has 6 subsidiaries in China and 23 subsidiaries abroad, with liaison offices, sales points and assembly plants all over the world.

Mercedes-benz employs 185,000 people. An annual output of 600,000 cars. The new car products are Mercedes-Benz W124, Mercedes-Benz R129, Mercedes-Benz W126 four series. Among them, the W126 series 560SEC and the R129 series 500SL are very popular ultra-luxury cars.

With the "Global Excellence" program, Daimler, the world's largest truckmaker, is moving at full speed in both traditional and emerging markets, and Zhengfu is in top shape to meet global competition. At the Hannover Motor Show held recently, Daimler Trucks not only exhibited its Mercedes-Benz, Folena, Fuso and other brands of truck products, and for the first time in Europe jointly exhibited commercial vehicle products from the "BRIC countries", its joint venture company in China, Beijing Foton Daimler produced Auman brand trucks also debuted in Hannover.

Ren Scher, member of the Board of Directors of Daimler AG and head of the Daimler Trucks Sedan and Bus business, said that the broad range of Daimler Trucks brands reflects its knowledge of the regional markets and reflects the different needs of each country.

Guided by the principle of "global operation, local operation", Daimler Commercial Vehicles continues to expand its global business scope. Daimler Trucks is achieving significant economies of scale through a multi-brand modular strategy with its 27 manufacturing plants worldwide. For example, its heavy truck products are mainly developed based on the Mercedes-Benz Ax-or platform, while the OM457 engine family is already widely used in commercial vehicle products produced in Europe and Latin America and will be introduced to the Chinese market in 2013.

In its entiretyThe emperor of Matsushika eats virtue and books form reasonIn the global layout, Daimler Trucks attaches particular importance to important emerging markets such as China and Russia. The demand for "domestic modern" truck products in these markets is showing rapid growth. By 2020, "domestic modern" truck products are expected to account for more than half of the global medium and heavy truck market.Daimler

Daimler Trucks' joint venture in China is also accelerating. The first truck produced by Beijing Foton Daimler rolled off the assembly line in July 2012. In the first half of 2013, the joint venture will invest approximately 135 million euros to open a new engine plant for the production of Mercedes-Benz OM457 heavy-duty engines.

Despite the dynamism of emerging markets, traditional markets remain important for Daimler Trucks' business development. The three major markets of North America, Japan and Europe still account for a large proportion of Daimler Trucks' global business development.

In fact, the "Global Excellence" program has become the guiding principle for the long-term strategic development of Daimler Trucks. Daimler Trucks' innovations in the areas of energy efficiency, safety and aerodynamics will not only reduce energy consumption and the total cost of ownership for customers, but also contribute to increasing the acceptance of commercial vehicles in society as a whole.

In the 1980s, Daimler and China North Industries Corporation cooperated to transfer the production technology of Mercedes-Benz heavy vehicles to China.Daimler

In August 2005, Daimler and Beijing Automotive Industry Holding Co., Ltd. established a joint venture Beijing Mercedes-Benz DaimlerChrysler Automobiles Co., Ltd. to produce Mercedes-Benz E-Class and C-Class cars. In June 2007, Daimler and Fujian Automobile Industry Group Co., Ltd. jointly established Fujian Daimler Automobile Industry Co., Ltd. with 50% shares of each party to produce Mercedes-Benz Vito/Viano and Ling light commercial vehicles.

On February 18, 2012, Beijing Foton Daimler Automobile Co., LTD. (Foton Daimler Automobile for short) was grandly established in Beijing. Daimler and Foton finally tied the knot.

On October 10, 2014, Daimler and BAIC signed an agreement under which Daimler will invest 1 billion euros in the joint venture Beijing Benz Automobile Company to expand production, and BBAC will begin production of Mercedes-Benz GLA class sport utility vehicles in 2015.

After two years of discussions, on April 7, 2010, Daimler and Renault-Nissan joined forcesDaimler Gottlieb DaimlerThe alliance announced the establishment of a strategic alliance. This strategic alliance becomes the world's third largest automobile group after Toyota Motor and the Volkswagen-Suzuki alliance. The two parties will cross-own 3.1 per cent of the shares of their respective teams, and the lock-up period of the cross-shareholding under the agreement will be up to five years.

The main purpose of the partnership is to expand economies of scale by significantly increasing sales, and to share research and development costs to enhance the competitiveness of each partner.

On May 27, 2010, German auto company Daimler and Chinese auto company BYD officially signed a joint venture agreement. The agreement decided to establish Shenzhen BYD Daimler New Technology Co., LTD., the new company registered capital of 600 million yuan, both sides hold half of the equity. The partnership between BYD and Daimler is different from other joint ventures in that both sides are technology exporters, new products will also use a new brand, and plans to launch the first new energy vehicle in 2013. A 50-50 research and technology center to develop electric vehicles in China. Byd will provide the core technology for electric cars. On July 30, 2010, the listing ceremony of the new company was held at BYD Shenzhen Pingshan Base. Byd President Wang Chuanfu and Daimler board member Dr. Thomas Weber pulled down the red silk plaque, "Shenzhen BYD Daimler New Technology Co., LTD." officially announced the operation.