- Chinese name
- Let's begin
- Foreign name
- Voice
- Generic type
- Chinese youth TV open class
- emcee
- Sa Beining
- Production country/region
- Chinese mainland
- Production company
- CCTV integrated channel
- Premiere time
- September 2012
- Broadcast channel
- CCTV integrated channel , CCTV Chinese language international channel (European and American versions only)
- Broadcast time
- About 22:35 (Every Saturday)
- Network playback platform
- Tencent Video , CCTV network
- Broadcast status
- On air
- Duration per episode
- About 45 minutes
In 2012, due to the adjustment of relevant policies, many new changes have taken place in the TV program market, and the changes of CCTV are also obvious to all.
News broadcast
Increased the intensity of people's livelihood news reports, vigorously develop recording channels, and "open the door" to hold the Spring Festival Gala. As the flagship channel of CCTV, the comprehensive channel still maintains the first market share in the country, but with the intensifying competition, it also faces many challenges, the most important is that it must innovate in the expression of mainstream value. "Let's Talk" is a program that came into being under this background
[2]
.
"Let's Talk" live
In 2014, the Start of the Talk launched a special program "The Start of the Big Era", the first time out of the studio, into China's most representative landmarks, to achieve a full-location "start".
[4]
.
In 2015, The Lecture landed in Britain, and Prince William was invited to the Lecture to open a high-end dialogue between culture, business and creativity at King's College London
[5]
.
In 2016, the Lecture went abroad again, and the "Maritime Silk Road" special program visited Egypt, Greece and Singapore, setting off a "China fever" on the "Maritime Silk Road".
[6]
; In the same year, the show redefined the "idol" in the minds of young people. Compared with entertainment stars, the program group focuses more on inviting scientists, artists and other "high and cold" industry intellectual elites
[7]
. In the same year, in order to commemorate the 80th anniversary of the victory of the Red Army's Long March, the Lecture launched a series of programs "The backbone of the country", focusing on the development of science and technology in the field of national defense, telling the advanced characters and outstanding deeds on the journey of the "new Long March", and carrying forward the spirit of the Long March
[8]
.
In 2017, the Lecture went to Moscow, Russia, Budapest, Hungary, Hamburg, Germany, and Rotterdam, the Netherlands, to witness the continuation of the friendship between China and these four countries under the influence of the Belt and Road Initiative
[9-12]
; The same year published the book"
China's power to change the world
"
[13]
, and the book"
Be a fun person
"
[14]
.
In 2018, on the occasion of the 122nd anniversary of Xi 'an Jiaotong University, the Lecture launched a series of programs of "aiming high, down to Earth", and the first stop was Xi 'an Jiaotong University
[15]
; In the same year, The Lecture went deep into the African continent and launched the overseas journey of the "Belt and Road" in the context of China-Africa cooperation
[16]
.
In 2019, the special series of "Start Talking +" was launched, bringing the studio to all parts of the country, entering the audience, and communicating with the local audience face to face, the first stop was Shanghai
[17]
.
On January 1, 2021, the Lecture will launch a special program"
Talk away - 2021 Please answer
"
[18]
.
On January 8, 2022, CCTV's "Open Talk" program invited Hou Yongqing, deputy chief designer of the space station system of the Fifth Institute of Space Science and Technology Group, to tell the story of the construction road of China's space station from scratch, showing the struggle and climb of generations of spacewalkers
[28]
; On February 12, CCTV's "Open Talk" program invited Gao Xing, an archaeologist and researcher at the Institute of Vertebrate Paleontology and Paleoanthropology of the Chinese Academy of Sciences, and Zheng Zhe Xuan, deputy director of the Archaeological Research Institute of Sichuan Cultural Relics and Archaeology Research Institute and executive leader of the archaeological excavation project of Piluo Site
[29]
;
On April 20, the special program of "Let's Talk" "Chinese Day" jointly launched by Sino-Foreign Language Exchange and Cooperation Center, Chinese Language Alliance and China Central Television Group CCTV Comprehensive Channel - Sharing a Chinese lesson around the world, which was simultaneously broadcast on CCTV-1 and Central Video
[30]
; On August 29, CCTV invited Sun Jun, chief engineer of the Beijing Aerospace Flight Control Center, to take everyone to feel the highlight moment of space launch and decrypt the unknown story behind the launch mission
[31]
; In October, "Start to Speak" was shortlisted for the 27th TV literary "Star Award"
[32]
.
March 16, 2024 (Saturday), CTV-1 integrated channel "The Talk",
Zhao Zhihai, a deputy to the 14th National People's Congress and director of the Hebei Hybrid Millet Innovation and Technology Center, who is known as the "father of hybrid millet", came to the program to tell that "hybrid millet makes the" Chinese rice bowl "stronger", and walked into the world of hybrid millet with the majority of young people
Borders.
[33]
"Let's Talk" live
"Let's Talk" live
On the basis of realizing interaction through live graphics and "national small note", the program uses a new AI image "Xiaokai" as the spokesperson throughout, and further narrates the distance between the program and young audiences through the setting of "Xiaokai highlight" and "Xiaokai help you ask"
[17]
.
|
plan
|
Huang Yanrong, Tan Peiyao
|
Producer
|
Wang Xiaomeng
|
|
editor-in-chief
|
Liu Peng
|
director
|
Left, Ren Hang
|
|
Camera shooting
|
Wu Di, Ren Yi, Li Meng, Zhang Miao, Liu Yao, GAO Guoxin
|
||
|
Lighting engineer
|
Cheng Meng, Zhang Hua
|
Lighting design
|
Yang Shuhuai
|
|
Audio producer
|
Guan Chaoyang, Chen Chen
|
Audio production
|
Song Jin, Ren Jifeng
|
|
Color screen technology
|
Awaiting Trial Heng, Dong Shusen
|
Stage design
|
Fan Juqin
|
|
Program coordination
|
Li Yi, Chen Hao, Zhao Wei
|
Keyboard
|
Deng Xiaotao
|
|
Technical overall planning
|
Ji Chengwei
|
General producer
|
Han Qun
|
Note: The above only lists the end credits of 20210724, please check the end credits of each program for details, reference:
[21]
|
emcee
|
intro
|
Representative program
|
Host picture
|
|---|---|---|---|
|
CCTV comprehensive channel host
|
|
|
Reference materials:
[1]
|
|
Award time
|
Award name
|
|---|---|
|
2017-06-16
|
The 23rd Shanghai TV Festival Magnolia Award for Best Weekly broadcast TV program
[22]
|
|
2014-04-01
|
2013 China TV List · Best Talk Show
[23]
|
|
2014-04-01
|
2013 China TV List · Annual TV Program
[23]
|
|
2013-03-28
|
The sixth "Variety" 2012 humanities program
[24]
|
|
2012-11-22
|
TV Landmark (2012) Large-scale survey on the comprehensive strength of national TV columns "Top Ten New columns of Star Channel in the Year"
[25]
|
|
The 2022-10
|
The 27th TV Arts "Starlight Award"
[32]
|
|
Broadcast platform
|
Air date
|
Broadcast time
|
|---|---|---|
|
August 27, 2012
|
Every Saturday at 22:38
|
Broadcasting platform Reference sources:
[1]
As a Chinese youth TV open class, "great fresh and positive energy" gradually entered the audience's vision, and was paid attention and loved by more and more viewers. Whether it is the smooth flow design of the program, the exquisite visual design, the host's good grasp and control, or the careful selection of guests and themes, it has become a unique landscape of the TV screen, and the "popularity" of the program not only increases the possibility of success for the TV screen, but also confirms that "positive energy" has been needed and loved
[26]
.
(Sohu review)
The emergence of "Open" not only has a positive value for young people, but also brings inspiration to the development of China's TV industry
[27]
.
(Sina.com review)
