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A surname

China time-honored brand
Peking "Wonton Hou" has long been a household name in Beijing. "Old Beijing" is often eaten on weekdays wonton especially Winter Solstice Festival Section. In the folk, the eating custom of "Winter solstice wonton and summer solstice noodles" has a long history. However, how the small wonton and on the elegant hall, "wonton Hou" is how in the capital Yang name, here the context is still little known.
Chinese name
A surname
Product type
Gourmet

Dishes feature

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EDITOR
A surname
"Wonton Hou" since its opening, except" The Cultural Revolution "In addition, has been operating wonton mainly, it is the main variety here is wonton and Sesame cake . " wonton Why did Hou's wontons become famous in the city? The main thing is that the wontons here can be made very well. Its wontons are characterized by thin skin, fine filling, good soup and all ingredients. "Wonton Hou" wonton skin is as thin as paper, put the skin on the newspaper, you can see the words above. Fine filling, refers to how many dishes with how much meat has a proportion, meat pay attention to use the front tip, seven points thin three points fat, play the filling is very uniform. A bowl of wontons, 10 skins for one or two packages of one or two fillings, added together for two two, basically no difference. The wontons of "Wonton Hou" are made by hand on site. Also called wontons Stuffed wonton The quick hand is amazing, two masters per class, can serve more than 3,000 people to eat, and can push more than 100 wontons per minute on average.
Wonton Hou soup is a unique, boiled wonton soup is the use of pigs Pork bone It took about six hours to cook. Soup mouth pay attention to taste rich not greasy, because stick bone soup contains calcareous The reason why many old people are good at this is also for this. The ingredients of "wonton Hou" pay attention to a "whole" word, there are seaweed, coriander, winter vegetables, shrimp, egg skin and so on. Winter vegetable is an indispensable ingredient for Beijing wontons. "Wonton Hou" in order to change the winter vegetables did not run errands, and finally found the manufacturer in Hebei Qing County, now Qing county altar installed winter vegetables became "wonton Hou" special offerings. [1]

Business model

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tiny wonton For the "wonton Hou" brand name, how to use this golden sign, the development of China's fast food industry, has been Xinghua food to bother the brain
"Wonton Hou" of the old Business model Yes: every employee Roll the wrappers , make the filling, A surname The service is capable of everything, according to the position, rolling the bag filling on the tube rolling the bag filling, boiling the tube cooking, single tube service. In the past, stuffing was done together, and another place was found (because of Wangfujing land and gold, as far as possible to increase the business area) to build a central kitchen, dedicated to store materials. In the past, customers bought cards, went to the cabinet to end wontons, served to the table, and settled accounts after eating. The previous "wonton Hou" variety is single, wonton filling is only one, in addition to wonton only business Baked roll And small dishes, they asked technicians and nutritionists to repeatedly ponder and identify, increased to 28 varieties, wonton alone has 5 kinds of filling. There are four kinds of pancakes. In addition, there are noodles, Shao-mai , Xiao long bao and increased wonton A banquet. In the past, wontons were boiled in the original soup and pulled out. Switch to cooking noodles basket single boil, soup in another pot, soup points stick bone, old chicken several kinds, cooked up poured soup, a basket of 10 not much, before using a large pot to cook directly out, how much uneven is easy to make people picky, without these concerns.
These changes of the old brand "wonton Hou" make Beijing people refreshing. You said Laozihao didn't change a little. The value of time-honored brands lies in the gold content of the brands. "Wonton Hou" after the re-opening, customers every day, you do not look at its business area of only more than 300 square meters, operating is three or four dollars a bowl of wonton, but its average turnover of more than 20,000 yuan a day, the highest time of more than 30,000, this economic benefits let some big restaurants and restaurants have to mouthful tongue. "Wonton Hou" operating wonton and other snacks have basically achieved standardization, and customers in the old store appeared such a phenomenon, Xinghua food company will use this golden sign to open a chain store opened 4, at the same time, they are ready to learn the experience of foreign fast food restaurants in management, make this old brand rejuvenated, may not take a few years, "Wonton Hou" will bloom all over the capital. How the old brand can be brilliant again," wonton The experience of Hou is worth learning from.

History of development

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Wonton pick

A surname
In old Beijing, sell wonton It's all about picking and choosing. Wontons are specially made with a small stove and a stockpot lit at one end and a small cabinet with drawers for ingredients, dishes and crust fillings. Selling wonton pick pick son, street to street hawking, encounter want to eat, then stop the car to a bowl, and timely and casual. It is said that this wonton was once a street scene in old Beijing.
After the 1940s, the wontons were no longer sold and were changed into stalls. The wonton stall is a two-wheeled cart about 2 meters long, with a stove and a stockpot at one end and a board of debris at the other end, on which diners eat.
This kind of carrying and stalls selling wontons have disappeared, disappeared.

Beijing wonton

wonton Is China's ancient traditional flavor snacks, both north and south, the history of different names, Sichuan people called "dragon hand", Guangdong said" Wonton In Beijing, many call "wonton". As early as the Northern and Southern Dynasties, Harmony of the people requires skill It is called "Hun Tun" in "Zi Yuan"
A surname
"Wontons." If so, wontons have a history of at least 1,500 years. After checking the historical data, it was found that the gourmets of various dynasties Winter Solstice Festival There are many ways to associate solar terms with wontons.
A surname
Early Qing Dynasty Qianlong , Jiaqing During the years, Wu Yucheng In his book Yin Luxuan essay "In the record:" There is a gap in the front door of the capital, the abbot Xu, commonly known as' ear hole ', Yongzheng, suddenly came to a beautiful husband, dressed in soap clothes, I do not know who also, in the gap to build a building, the city wonton It tastes delicious. Despite the oppressive summer weather, the food was too moody to win money." This passage about the story of Beijing wonton shop is miraculous, vivid and mysterious. Indeed, in the old days of Beijing, there were many wonton pickers peddling from street to street, generally in the afternoon, and at night, they set up stalls in fixed locations. Their "wontons are boiling..." The shout is familiar to the old Beijing people, and the sound is profound and far-reaching in the streets, and can be heard in several Siheyuan. The business of selling wontons in downtown is also booming, and people in the capital also like to eat wontons. In the past, the wonton pickers in Beijing were in front of a small briquettes stove, with an air dish on the top, and bowls and soy sauce POTS could be placed on the sides of the dish. The center hole sits in the pot, behind the high square cabinet on the top layer of meat stuffing plate, can be packaged at any time wonton ; A few small drawers in the middle, put wonton skin, spoon bowl, Beijing winter vegetable, shrimp skin, etc.; Lower put a bucket, add soup at any time, while wrapping, cooking, selling.
Qing Yang Jingting in his "All men Ji" book, on the capital wonton highly praise, praise: "dumplings dumplings taste Sheng Chang, filling melt spring leek chew to fragrance. The soup is clear and moist, but the taste is long behind the throat." small wonton That's a nice way to describe it. Winter Solstice Festival On the longest night of the year, hot and fragrant wontons will become the protagonist of the people's table.

Origin of name

In the 1950s, Wangfujing There are seven or eight near the old Dongan market wonton Stall. They do their own business and ask each other what is right. In 1956, Public-private partnership It's a big trend in business. So seven wonton vendors got together and formed a cooperative group. They are the co-founders of Wonton Hou: Hou Tingjie, a Beijing native; Liang Shoushan, Shandong Province. Wang Junxiao, Jingdong Sanhe; Wen Guangxin, Beijing native; Zhang Ziyuan. Jingdong Sanhe, Chen Qingan. Beijing, Zhang Shilan, Hebei. Because Tingjie was the head of the cooperative team at the time. So everyone called the shop size "wonton Hou".

Official birth

A surname
Anyone named after a variety of snacks has a unique skill. " wonton Hou "person, surname Hou name Ting Jie. He sold newspapers when he was a boy, worked as a railroad for a few years when he was young constable Support the family. Later, he learned the art of making wontons, and learned from others. In 1946, he set up a wonton stall with the money he had accumulated in ordinary times, and finally moved to it after several changes East Gate A stall sells wontons in front of 16 Main Street. On the back wall of the stall hung a cloth curtain with a Burgundy background and a bold" wonton Hou "three big characters. The curtains are surrounded by a circle of peace doves. Because it was the time Resist America and aid Korea During the period, this flock of pigeons symbolized peace, representing the mood of individual businesses looking forward to peace and social stability.
The development of wonton Hou was started in 1956. Public-private partnership "The beginning. It was decided that Vegetable factory , ladder, Big gauze hat and cypress The seven wonton stalls at the mouth of the four hutong were merged together. In 1959, with the assistance of the Dongcheng District Business Management Committee, seven stall owners were selected A surname Street 11 was originally Tak Sang Siong Baked roll Paved paving room. Hou Tingjie Is the group leader, after consulting with other partners, named "wonton Hou". It is said that at that time, only a random sign was found, painted with white paint, and it said "Beijing style wonton Hou." Since then, the street wonton stall car finally settled down, with the first shop, "wonton Hou" was born.

Entrepreneurial anecdote

A surname
At that time East Gate , Wangfujing Is the most prosperous business district in Beijing, yes People's Art Theatre , Dongan Market Auspicious theater, etc. In the evening, the streets are bustling with people. Plus, people are willing to have a late night snack after the show, and sell it here wonton There are seven or eight stalls, ushering in guests to the north, there are many customers looking for wonton Hou stall. At that time, people's evaluation of wonton Hou has four: a thin skin, two fine filling, three fresh soup, four people. Take the wonton wrapper he rolled, which is very hard work, not standard powder, but special rations Rich and strong powder . After the dough is mixed, a rolling pin more than one meter long is used to roll it out until it is paper-thin and translucent wonton PI.
It is said that on one occasion Guo Moruo Comrades passing by wonton Hou stall, after tasting wonton, thumbs up even praise its good. Guo old saw Hou Tingjie's proficiency in dumplings can not help but praise: "The package is so fast, so beautiful, can you tell what there is a boss." Hou Tingjie replied wittily: "This can be called 'fish jumping'." Since then, many famous figures in the field of literature and art often come to patronize. The reputation of "wonton Hou" spread like wildfire. The Traveler magazine (April 1957) later published the article "Beijing Night" by Mr. Jin Shushen, based on a pen sketch illustration by Mr. Yu Jiming, showing a row of people sitting on wooden benches eating wontons in the foreground, and a cloth tent hanging in the back with the characters "wonton Hou" written on it.
A surname
By 1956, the cooperative, Public-private partnership When scattered in Donghua Gate, vegetable factory, Dashamao alley mouth on the seven wonton Stall: The Hou family, the Liang family, the Wang family, the Chen family, the Wen family and the two Zhangs have formed a cooperative group of wonton stalls. We elected Hou Tingjie as the group leader. By 1959, the seven stall owners felt that the old stall was not a long-term solution, and decided to open a door, with the help of the district business management Association, choose the heavy Desheng Xiang pancake shop (that is, the wonton old house), and sell wontons together. With the door face can afford a size ah, we a total, Hou Tingjie smart and capable is the group leader, simply the size is called "wonton Hou" it. So I applied for registration, found a sign, painted it with white paint, and said "wonton Hou", Beijing style. From then on, "wonton Hou" the name was born. Originally, street food entered the store, which was loved by Beijing people and the business was very prosperous. "Back then, Premier Zhou Invited foreign guests to the banquet, and invited Fu of "Wonton Marquis" several times. Chen Baozeng, nephew of Chen Qingan, one of the seven founders of Wonton Hou, once wrote a reminiscence article "I Made it for the Premier. wonton ". It was in early 1960 that Premier Zhou Enlai visited India, and then Indian Prime Minister Jawaharlal Nehru invited Premier Zhou to taste Indian wontons. When Nehru returned to China, Premier Zhou hosted a banquet in the Great Hall of the People and specially arranged a local snack, that is, "wonton Hou". Beijing wonton .

Develop and grow

A surname
In the early 1960s," wonton Hou was hit by the "Cultural Revolution". Zhang Shilan, one of the founders, called Hou Tingjie "Hou 'er" affectionately when he recalled the past. Said Hou Er because of the "wonton Hou" this size has been criticized, the rebels said that the size has a "sealed capital repair" color, the "wonton Hou" changed to "four new" restaurant, wonton is not the main, to sell noodles, rice served with meat and vegetables on top And Wowotou. In addition to buying tickets and serving meals, customers have to wash dishes by themselves. It was not until 1980 that the old name was restored.
The chain has opened 64 stores in Beijing and hundreds in other cities. However, the wontons of dozens of direct and franchise stores are the same flavor.

Status quo

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Today's "wonton Hou" production wonton according to the shop's training, that is, "the material is carefully selected, and the production needs to hold your breath." "Wonton Hou" in a bowl of wonton, including dough, meat, bone soup, ingredients, which contains hundreds of quantitative data. First check the material from the source. Let's start with the wonton wrapper, which is made of porch snow flour, so the wrapper is as thin as cicada wings, and the writing can be clearly displayed when the wrapper is placed on the newspaper. "Wonton Hou" wonton filling, production more serious, three points fat seven points thin, their own mincing, meat fine and fresh fragrance. "Wonton Hou" soup is a great, it takes six hours to boil, the soup mouth pay attention to the taste of rich not greasy, because the stick bone soup contains calcium, many old people are also aimed at this. "Wonton Hou" ingredients speak of a "whole" word, there are seaweed, coriander, winter vegetables, shrimp skin, Egg skin shreds Let's wait. Cooking wontons and the past is also very different, in the past is a pan wrapped wontons into a large pot, after cooking, even wontons with soup into a bowl, even if it is all. With a special small basket (a basket of 10) single cooking, and divided vegetable meat, shrimp meat, fresh meat, red oil and sour soup several kinds of taste. In the past, customers entered the store to buy a card first, and they went to the end of the wonton, and served to the table, which was rare in the snack food industry.
"Wonton Hou" as a time-honored brand, once had a history worth showing off. However, in the face of fierce market competition in the catering industry, but also according to the prescription of medicine, still use the original small workshop production mode, obviously can not keep up with the trip. The kitchen in the store has been replaced by a central kitchen, and the variety quality has been standardized. Since 1999, on the basis of shareholding reform, the company has strictly "shop training" and embarked on a new idea of chain management development. From the system reform, there are quantitative standards in the quality of varieties, there are norms in the service to the table, and the modern chain management enterprises of north and south famous food diversification. The chain has opened 14 stores in Beijing and dozens of stores outside the city. However, the wontons of dozens of direct and franchise stores are the same flavor.

honor

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In the 1950s, "wonton Hou" was already famous in the city. At that time, Bamian trough from the auspicious theater and Beijing "people's art" closer, some famous actors after the performance, often to the "wonton Hou" to drink wonton bowl and eat two pancakes for night snack.
Don't look at wontons, it often shows its face on the big mat. In those days, Premier Zhou For foreign guests, the master of "wonton Hou" was invited to visit several times. One of the seven founders of Wonton Hou Chen Qingan Nephew of... Chen Baozeng (now in his 60s), wrote a reminiscence article "I Made wontons for the Premier" a few years ago, detailing these circumstances.
In the early 1960s, the master of "wonton Hou" participated in the national cooking technology competition and won the gold medal Li Xiannian , Peng Zhen Wait for the national leaders to receive.
"Wonton Hou" won a bronze award for their wontons at a recent Beijing Cooking competition, and a gold award for their wonton banquet at a popular banquet and food festival. [2]
On September 28, 2023, the Notice of the Ministry of Commerce and other five departments on the Announcement of the results of the Review of Chinese time-honored Brands was announced, and the wonton Hou brand passed the review of Chinese time-honored brands. [3]

Related story

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wonton Hou has set up camp in 22 places across the country, such as Hebei, Liaoning, Heilongjiang and Shandong. Its first foreign store opened in April 2001 in Zhengzhou Hualian Building. In Beijing, since the first semicolon was opened in Shuangyushu in 2000, there have been more than 10 wonton semicolons in the city. Today's wonton is everywhere, but who would have thought that it was just a small shop with seven wonton stalls combined?

Withdraw one's stall and set up shop

wonton Hou's business was started in 1956. Public-private partnership "The beginning. Vegetable factory , ladder, Big gauze hat and cypress The seven wonton stalls at the mouth of the four hutongs merged together and decided to open a small shop together. At that time, Hou Tingjie, who put wonton stalls on Donghuamen Street, was very smart and capable, and was elected as the leader of the cooperation group. In 1959, with the assistance of the then Dongcheng District Business Management Committee, seven stall owners were selected East Gate A shop at 11 Main Street. This pavement was originally Tak Seng Siong Baked roll Shop, its east is the original Pu five rooms, the west is a selling instrument shop. Hou Tingjie is the group leader, so the seven people discussed, "Let's call it wonton Hou." It is said that at that time, only found a random brand, painted with white paint, which read "Beijing flavor chaos Hou". Since then, the street wonton stall car finally settled down, there is the first shop, "wonton Hou" was born.

4650 bowls of wontons

in wonton Hou has several large buckets, which are specially used to make soup with balls. Use is big Pork bone and Chicken It takes six or seven hours each time. Therefore, the taste of wonton Hou soup is different from others, coupled with its thin skin, full ingredients, good filling, and solid amount. That is why it has a sales record with a daily turnover of $30,000. In 2000, when people celebrated the New millennium, Hou Guang sold 4,650 bowls of wontons in one day. The reporter went to the wonton Hou twice, once in the morning and once in the afternoon, not during the meal time. Every time I see the wonton restaurant business is very good. Chatting with a few diners, one third of them are wonton Hou's old customer .

Change face

former wonton Hou is just a small shop, beginning in 1988, the original bungalow shop was knocked down, and it took a year to build a two-story building. Wonton Hou has two layers, the door face is about three or four meters. From the appearance, whether it is the decoration or the hospitality are no different from other snack bars, downstairs and upstairs are dark red hardwood tables and dining stools. The waiter wore bright red overalls and was so busy that his face was flushed. In the memories of many old diners, every staff member of wonton Hou in the past would Roll the wrappers Son, make stuffing, A surname . A large pot was in the lobby, and a large cutting board held various plates and bowls with different ingredients. Diners wait by the cauldron and bring it to the table when it's done. The staff all do their jobs, roll the bag stuffing just roll the leather filling Son, cook wontons only cook wontons, and there are special waiters. In terms of flavor," wonton Hou "in addition to selling wontons, there are steamed buns, shaomai, Baked roll Various kinds of snacks more than 20. Among them, wontons originally had only one kind of fresh meat wonton, and there are already five flavors of sour soup wonton, red oil wonton, shrimp wonton, and vegetable meat wonton. Mr. Shen Jiaqi, the manager, said that during the May Day Festival in 2000, Wontons had two other kinds of wontons on the market: one is curry beef wonton, and the other is beef wonton in clear soup.

Entertain foreign guests at a banquet

Donganmen Market Since the Qing Dynasty, it has gradually become a land of gold. Because of the distance from the time Wangfujing Street the Lucky play Inwa Folk theatre So many actors and audiences are used to it after the play wonton Hou has a bowl of wontons, two more Baked roll Have a good meal. In the 1950s, "wonton Hou" became famous in the city. It is said that small wontons were once used by Zhou Enlai to entertain foreign guests, which shows that the universe in this wonton is very big!

Canteen for workers, peasants and soldiers

In some wonton In the memory of Hou's retired workers, I still remember the 1960s, wonton Hou as a" Canteen for workers, peasants and soldiers "The experience. Because the name "wonton Hou" takes the surname of its group leader Hou Tingjie, it is considered to have a strong "feudal repair" color. It is said that at that time, in addition to doing "workers, peasants and soldiers canteen", "wonton Hou" was also renamed "four new" restaurant. At that time, wontons were not the main business content, but instead sold noodles, rice and steamed buns. At the door of the wonton Hou, there was also a large basin, and the diners washed their own dishes after eating. It was not until the early 1970s that the "wonton Hou" restored the font size and re-operated the line.

State-run system

Once upon a time, wonton Hou belongs to the system of state-owned enterprises and is managed by Dongcheng District Catering Company. In January 2003, "Wonton Hou" changed into a joint-stock enterprise, the full name of "Beijing Wonton Hou Catering Co., LTD.". From street stalls to large-scale enterprises that have opened all over the country, the change of wonton Hou is of course more than changing from bungalows to buildings, and more than how many new varieties are derived from wonton. As a famous time-honored brand in Beijing, its development and confusion belong to the common face of all time-honored brands. For example, the operation is too market-oriented and commercial, and the soul and temperament of time-honored brands can only remain in history and people's memories.

Commercial tradition

In old Beijing, sell wonton As long as there is a pot, a rolling pin, a stove, on the wonton stall car can open. Although the only "wonton Hou" selling wonton in Beijing has sold its reputation, there were countless "wonton Hou", "wonton Li" and "wonton king" in the streets of old Beijing. Wonton vendors are scattered throughout the Wangshi business district of old Beijing, like the seven former owners of "Wonton Hou. Wangfujing The old Dongan market on the street has stalls doing business. The guests from south to north were tired of shopping, and stopped to eat a bowl of wontons to relieve hunger and fatigue.
Wangfujing Street is adjacent to the Imperial City in the west and Dongda City in the east. As a famous commercial district in Beijing, Wangfujing area prospered in the late Qing Dynasty. Since the Opium War, foreign capital and the West Business model The continuous intervention of the Qing government made the control of the inner city of Beijing less strict than at the beginning. Therefore, this has also opened a gap for the commercial development of Wangfujing, Xidan and Dongdan. Especially outside the Donghua Gate appeared market trade, small traders and small shops are increasing day by day. In the nineteenth year of Guangxu (1893), these small merchants and vendors moved to the original training ground on the east side of the road, that is East Gate Business activities along the main street. As a result, a large market was quietly born, because of its location near East Gate, so it was called "East An market".

Wait for the market

In the north," Wait for the market It is called "set", and the south is called "hui" or "field". In ancient China, there was a record of "the day is the city, to the people of the world, to gather the goods of the world, to trade and withdraw, and each is in its proper place." It can be seen that the market has been formed for a long time. Of course, there are rural markets in the countryside and urban markets in the cities. Rural markets are cyclical, and most of them are located in well-developed or convenient places. In history, the city market was influenced by the feudal tradition of "emphasizing agriculture and suppressing commerce", and only set up markets in some fixed places, and set up walls in these fixed places, and have special officials to manage. After the Song Dynasty, the wall was slowly dismantled, and the market changed from closed to open. By the Ming and Qing Dynasties, the bazaar had become a completely open market. The "city" of Beijing can be seen from the place names. Such as Dongda City, there are horse city, pig city, sheep city, lamp city, meat city, fish market, cloth city, fruit city, and so on. among Wangfujing The lantern market on the east side of the north section of the street has become the most prosperous market in the inner city since the Ming Dynasty. A beggar from a cart." wonton You must have also been to the busy part of the market.
What is called Lantern fair Dengshikou Street), is the combination of ancient lighting custom and commodity trade, thus forming Beijing's famous temporary market. Since the Zhu Di Since the relocation of the capital to Beijing, the "lighting custom" of "being filled with colorful buildings, attracting wealthy businessmen from all over the world, and putting lights on for ten days" has been inherited to the capital from Nanjing. According to historical data, the specific time of the lantern market is from the eighth day of the first month of the year to the eighteenth day of the first month of the year. Of course, Lantern city belongs to the market of the inner city, this market in the early Qing Dynasty to the middle of the Qing Dynasty once stopped, because the Manchu people in the inner city marked out a "eight flag residential area", and stipulated that the inner city should not carry out any commercial activities caused by. This has also contributed to the prosperity of many large-scale "cities" outside Beijing. The "city" of the outer city is concentrated near the "first three gates" of Chongwen Gate, Qianmen Gate and Xuanwumen Gate. For example, Chongwen Gate outside the "flower market", three days a month, every four on the "city". The main sales are some seasonal flowers, as well as various kinds of paper flowers and silk flower ornaments of ladies and ladies. The vegetable market outside Xuanwu Gate, or Caishikou, is said by some experts to be the oldest known market in Beijing. In addition, the Liulichang on the east side of Xuanwumen has formed a famous painting and calligraphy antique market in Beijing. The hutongs and alleys named after "city" can be said to be the most in Qianmen. On the east side of Qianmen Street are the meat market, the fish market and the hat market; On the west side, there are jewelry city, coal city, cylinder city, and Pearl City entrance at the south end of Qianmen Street, which was once a pig trading market in the Ming Dynasty. By the Qing Dynasty, the pig market was closed, forming a market mainly for selling jewelry.
Back in the day," wonton "Hou" is not only a temporary component of these commercial market areas, but also the cause of the rise and prosperity of various markets. They shuttle in the "city" sea of Beijing, leisurely swim like tail tail whitebait, occasionally flashing a silvery light, occasionally set off little waves. The focus is the tongue of the Beijing people, after eating each go ahead, there is no superfluous words, and "eat" is "snack" of Heli.