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Li Fengxiang
Beijing engaged in textile fabric company
Peking
Li Feng Xiang silk
It is an old brand specializing in textile fabrics, opened in August 18, 1924. Its founder, Mr. Meng Jihou, was born in Jiujun Town, Zhangqiu County, Shandong Province. He is the cousin of Mr. Meng Luochuan, the owner of 瑞蚨祥. Its founder, Mr. Meng Jihou, was born in Jiujun Town, Zhangqiu County, Shandong Province. He is the cousin of Mr. Meng Luochuan, the owner of 瑞蚨祥. In 1893, 瑞蚨祥 silk store was established with Meng Jihou as manager.
[1]
- Chinese name
- Li Fengxiang
- Establishment time
- The year 1893
- Generic type
- Tailor's shop
- founder
- Muang Jj Hou
In 1893, 瑞蚨祥 silk store was established with Meng Jihou as manager. Thanks to his skilful management, 瑞蚨祥 business prospered. Thanks to his skilful management, 瑞蚨祥 business prospered. Meng Jihou is in Beijing again
The West Fourth Archway
Founded Li Feng Xiang silk shop. Meng Jihou also founded Li Fengxiang silk shop in Xisi Pai Lou, Beijing. Li Fengxiang is named after Mr. Meng Jihou's wife: because Mrs. Meng's name has a "Li" word, "feng" word refers to beautiful appearance, "Xiang" word refers to auspiciousness, indicating that business is prosperous and happy.
Li Fengxiang is built according to the pattern of 瑞蚨祥, but the area is slightly smaller. Li Fengxiang is built according to the pattern of 瑞蚨祥, but the area is slightly smaller. A two-story rectangular house of blue brick and tile. A two-story rectangular house of blue brick and tile. There is a patio in the middle, which is conducive to lighting and air circulation. There is a patio in the middle, which is conducive to lighting and air circulation. Downstairs business is all cotton goods, upstairs business silk, and custom clothes. Downstairs business is all cotton goods, upstairs business silk, and custom clothes. At that time, there were five or six cloth shops in Xisipai Lou, and the competition was very fierce. At that time, there were five or six cloth shops in Xisipai Lou, and the competition was very fierce. The quality and price of cloth become the focus of competition among stores. The quality and price of cloth become the focus of competition among stores. The business principle of Li Fengxiang is good quality and low price, good service Li Fengxiang's business principle is good quality and low price, good service
Li Fengxiang never buy quality fabrics, never deceive customers. Li Fengxiang never buy quality fabrics, never deceive customers. Its pricing has a special person responsible for, first to the various cloth stores to pick prices, and then after analysis to set a reasonable low price its pricing has a special person responsible for, first to the various cloth stores to pick prices, and then after analysis to set a reasonable low price
First-class service is the secret of Li Feng Xiang's success. First-class service is the secret of Li Feng Xiang's success. Whenever a customer enters the shop, the clerk first makes tea, pours water, offers a seat for cigarettes, and then introduces the goods, whether silk or cotton, one by one. Whenever a customer enters the shop, the clerk first makes tea, pours water, offers a seat for cigarettes, and then introduces the goods, whether silk or cotton, one by one. Not only that, Li Fengxiang also door-to-door processing clothing for customers. Not only that, Li Fengxiang also door-to-door processing clothing for customers. In the old days, the lady and wife of the rich family did not often go to the street, so the object of door-to-door service was mostly female. In the old days, the lady and wife of the rich family did not often go to the street, so the object of door-to-door service was mostly female. This requires the clerk to be more careful in the service, not to make any mistakes, otherwise it will bring great losses to the cloth shop
Good management, so that Li Fengxiang business is doing better and better, the reputation in the capital is also more and more loud. Good management, so that Li Fengxiang business is doing better and better, the reputation in the capital is also more and more loud. Later, Mr. Meng passed on the management of Li Fengxiang to his grandson Meng Xianxia
In 1955, Li Fengxiang implemented public-private joint venture. During the Cultural Revolution, Li Fengxiang was converted into a Xisi woolen silk shop, and the plaque in front of it was destroyed. During the Cultural Revolution, Li Fengxiang was converted into a Xisi woolen silk shop, and the plaque in front of it was destroyed. At the beginning of 1994, Li Fengxiang underwent renovation and expanded its business area. At the beginning of 1994, Li Fengxiang underwent renovation and expanded its business area. On August 18 of the same year, on the occasion of the 70th anniversary of the Li Fengxiang Store, the old brand was restored. On August 18 of the same year, on the occasion of the 70th anniversary of the Li Fengxiang Store, the old brand was restored. "Saturday Fair" and "Curtain world" are new forms of sales launched by Li Fengxiang. "Saturday Fair" and "Curtain world" are new forms of sales launched by Li Fengxiang
The first layer mainly engaged in silk: there are high, medium, low grade silk, silk brocade, silk brocade, rayon silk brocade, colored velvet, georgette, elegant velvet, velvet, golden velvet and various grades of shrouds cloth. The first layer mainly engaged in silk: there are high, medium, low grade silk, silk brocade, silk brocade, rayon silk brocade, colored velvet, georgette, elegant velvet, velvet, golden velvet and various grades of shrouds cloth. There are hundreds of damask patterns here alone. There are hundreds of damask patterns here alone. The second floor mainly deals with all kinds of fine woollen and chemical fiber fabrics. The second floor mainly deals with all kinds of fine woollen and chemical fiber fabrics.
