- Chinese name
- Dream of China
- Generic type
- Civilian draft
- emcee
- Li Yong
- Production country/region
- Chinese mainland
- Production company
- China Central Television (CCTV)
18 top contestants oral description of the hardships and moving, joy and harvest of the competition! "Dream China" Music makes dreams come true! "
Chinese idol
Exclusive disclosure of dream clearance "Secret Gupta"!
Xiong Rulin
Sign a contract
Emperor Star Art
Cultural development
The company will release its debut album in six months;
Hai Mingwei
Signed to Emperor Star Art Culture Development Co., Ltd. and will release his debut album within six months;
Huang Xin
Signed Emperor Star Art Culture Development Co., LTD.;
Luo Yongjuan
Sign with East
Bentley
Cultural Development Company:
Wu Qiong
Signed Emperor Star Art Culture Development Co., LTD.; Chen Dong signed Emperor Star Art Culture Development Co., LTD. Zhao Shu signed the contract
East Bentley Cultural Development Center
,
Xi Danye
be
Northeast Normal University
Department of music
Exceptional admission
, graduate from undergraduate admission; Yangjin entered the Central National Song and Dance Troupe.
Dream of Happy Valley in China at night
Xiong Rulin
For a race, especially this kind of consecutive race, you can't take the last race condition to the first race, although to ensure that you can pass the first race, but you do too full. If you go back, you can't beat the first game, people will only feel that you are more and more backward. So my only design for myself is to get better each game.
Hai Mingwei
Friends who want to participate in the competition can compare themselves, if you feel that you really have an advantage or specialty in this area, I think it may as well give it a try. If there is a lack of something, I advise you to first hone your own things before coming out, so that you can go further.
Dream of China
Huang Xin
After all, we should still maintain a contented heart and be happy with enough! Every game from now on, I'm gonna make it my own
Fan meeting
To treat. in
CCTV (China Central Television)
Show your face on the stage to advertise, don't have to pay fees, I have earned over!!
Luo Yongjuan
Although I left this stage, but I do not have any regrets, this stage left me too much moved and endless thanks. I feel really lucky and happy, with so many friends to give me love and encouragement, let me go to the national four finals, I am very satisfied, but also very happy!
The journey of art to pursue dreams is always fraught with thorns, and the pain along the way is inevitable. Although the common ambition is unfulfilled, the hero has already passed, however, the laughter or tears of the companions, the recognition and love of the audience, the flowers on the stage with applause, the dreamer harvest is the scenery all the way, this is the best reward for the dreamer to insist on fighting, after all, they have tried.
Dream of China
Dream of China
We believe that if you have a dream, you will always have a young and vigorous heart, and the real dream-dreaming self in our heart will always be waiting for discovery, pursuit and inheritance in the long and arduous journey of life.
Aim: to give priority to helping others.
[11]
Be for
Chinese people
Create a civilian talent show of your own, launch your own civilian idol, and use fashion means to create the concept of "dream" and create "dream".
Chinese idol
"For ordinary people to board
Dream stage
The achievement of ordinary people's dream of stars.
"Dream China" host - Li Yong
"Dream China" host - Li Yong
Dream China insists on non-commercialization
On the occasion of the second "Dream China" national audition, the winner of the first "Dream China" Golden Butterfly Award, a 17-year-old Shanghai girl
Wang Sisi
Successfully released the first solo album "Flower. Heart. Thought". At the launch ceremony of the new album, the producer of the "Dream China" column group
Haven
The host
Li Yong
Wait to congratulate.
[2]
The same belongs to the "civilian talent show", referring to "Dream China", have to mention the current popular screen"
Super Girl
". Dream China is not only less popular; Even the popularity of the "civilian idol" launched is dwarfed. In addition to CCTV's many limitations, the two programs also have different starting points. "We have no intention to compare with similar competitions, but our starting point is to do a good show and build a platform for ordinary people to realize their dreams, rather than.
Commercial operation
" "CCTV is a media empire," Li said. "If we want to have a commercial effect and do all kinds of propaganda performances everywhere, who can match it? But Dream China is' non-commercial. '"
[3]
The competition system is set as one Golden Butterfly award (overall champion), two Silver Butterfly Awards (second and third place) and the best media impression award.
1. Early 2004,
Li Yong
Announced "Dream China". It's actually an upgraded version of Very 6+1. However, by expanding the selection of local outstanding players to the whole country and turning the recording into a live broadcast, it was welcomed by the national audience. Founding year - 2004 Dream China activity with"
Very 6+1
Led the formation of the "Dream of China" cast and crew, combined with 12 brother TV stations to form an interactive consortium to build together, and jointly create a 3-month whole process
Media linkage
+7 days of full live coverage.
Dream of China
Dream of China
Second, in 2005, "Dream China" focused on the National Day during the live broadcast, held the red
Wu Wenjing
,
Zheng Fan
Such as civilian idols.
China Central Television - together with 12 television stations (of which
Hong Kong TVB
Join for the first time), jointly create the largest platform for the achievement of civilian art dreams, and play the slogan of "Let passion achieve dreams"! The whole event lasted from May, when the flowers were in full bloom, to October, when the fruits were in golden autumn, and its duration and scale were double that of 2004.
Dreaming of Chinese audition photos
Since May 2005, Dream China has been released in Sichuan,
Liaoning (Province)
,
[4]
Thirteen provinces and municipalities -- Guangdong, Hubei, Gansu, Jiangsu, Shandong, Xinjiang, Guangxi, Henan, Zhejiang, Beijing and Hong Kong -- have started the registration process.
[5]
3. In 2006, Dream China imitated Dream China in competition design.
Super Girl
", held the red
Xiong Rulin
,
Hai Mingwei
Wait for the new guy.
Officially launched on March 29, 2006, with the slogan "Music makes dreams come true", there are 7 competition regions (Chongqing, Chongqing, Chongqing, Chongqing).
Shenyang (in Liaoning Province)
Nanjing, Shanghai, Chengdu, Xi 'an, Beijing), the competition format has changed from 2005, consisting of auditions, qualifying rounds, elimination rounds, and 10 weeks of live finals (July 14, 2006 - September 15, 2006, every Friday 19: 35 minutes on CCTV-2 live broadcast, because the 2006 program is more popular than 2005, and arranged weekly reruns on CCTV-1) On September 15, 2006CCTV Dream China finals ended,
Xiong Rulin
Win in the summit showdown
Hai Mingwei
And won the championship. SMS final vote: Xiong Rulin: 1169,941 votes Hai Mingwei: 969,342 votes
Dream of China
Dream of China
At the beginning of 2007, "Dream China" suddenly broke the news of suspension.
Following on from
Super Girl
After that, the "Dream of China" program was also decided to stop in 2007. January 9, CCTV"
Very 6+1
"Program director
Yang Jie
Confirmed to reporters that they would no longer hold "Dream China" in 2007,
Li Yong
and
Haven
Planning is underway to launch a new talent show in 2007.
[6]
Local selection (audition plus local series) from May to September, qualifiers from each division held in Beijing from July to September (qualifying for the finals: 3 out of 6), and Finals held in Beijing from October 11 to 23 (36 contestants sprint for the final prize). The program selects contestants in the country's regions, and each province and city will hold more than three large-scale parties (audition, preliminary and final), and the six outstanding contestants will be selected in Beijing for three consecutive months of qualification (broadcast by Central Television and local provincial television). The 36 contestants held the final live broadcast for 10 consecutive days in the Studio Hall of CCTV in Beijing, and finally produced one "Golden Butterfly Award", two "Silver Butterfly Award" and two "Silver Butterfly Award"
Single award
.
Dream of China
Dream of China
From October 1 to 6, 2005, six contestants participated in six talent competitions every day, and the national audience voted for two contestants in real time
winner
Into the seventh day
quarter-final
; From October 7th to 9th, the talent competition of 12 to 9, 9 to 6 and 6 to 3 will be held respectively, and all the contestants will be voted by the national audience in real time; On October 10, three contestants will compete on stage, and the national audience will vote in real time to produce the "Golden Butterfly Award" and "Silver Butterfly Award", and the media viewing group will recommend the "Media Impression Award", and the "Golden Butterfly Award" winner will also win the "Passion Achievement Dream Enterprising Award".
On October 10, 2005, Wu Wenjing (formerly known as
Wu Wenjing
) Won the Golden Butterfly Award by an absolute majority of votes,
Zhang Chenlei
,
Zheng Fan
Won the Silver Butterfly Award,
Zhang Qin
Won the "Media Impression Award" from the media Guest group.
2005 Music Consultant:
Universal Music
Theme song
Today Is the Day
The year 2004
The year 2005
The year 2006
Dream of China
For the first time, ordinary people received high-level courtesy and stepped on the dream stage of the No. 1 hall of CCTV; For the first time, a Chinese TV program was fully digital and successfully broadcasted live for 7 consecutive days.
2004 "Dream of China" large-scale TV activities achieved a complete success, refreshing the channel's highest rating record, with 4 million effective
Mobile phone short message
The number of votes cast
start-up
The highest volume of SMS for a single event in China;
In 2004, Dream was born China's first civilian idol and the first Golden Butterfly Award
Wang Sisi
, and the Silver Butterfly Award - Alexil,
Su Feng
Media guest group "Media Impression Award" - Li Jiao.
2004 Full Music Consultant: Universal Records
In 2005,"
Super Girl
"Popular all over China and" Dream China "column planning before and after, the program host's total planning
Li Yong
And producer Ha Wen has been interviewed by the media many times, published many talks, please take a look at the main content of his talk:
A: "I don't want to compare with other shows because
coverage
This comparison with influence is meaningless, "With the influence of CCTV, how much star we want to launch can not be pushed out ah!" high
Audience rating
There's no need to compare it to other shows."
Dream of Chinese players passionate experience Happy Valley
B, "I said, I never evaluate the same kind of programs, do not evaluate the host who is doing the program with me, is the impact of a thing big impact small important?" Does it matter if the world knows? Not important, the important thing is that you can find a sense of achievement from here, we called "Dream China", is not this name big? I am a CCTV program, not called "Dream China" called "Dream Henan", called "dream Beijing", impossible! Because we are China's Central television, we can only call "dream China", play touching is not fun? I want to have fun."
D. Harvin said in an interview: "We can be popular, but not vulgar, can be romantic, but not obscene."
Excellent TV programs are successful at home and abroad with an open mind
TV column
The result, too
Collective intelligence
It is hard to imagine a self-reliant form of monopoly
Special status
And someone who doesn't even have the least humility to learn can make a good TV program,
Li Yong
Although he is an excellent host, but the audience tastes change with each passing day, from the star to the public entertainment to the public entertainment, but also cling to the deficiencies, immersed in glory and achievement, to the success of others ignore and listen to, so it is not enough.
2. Mistakes in the positioning of "Dream China" : "Dream China" is too eager to put itself and "Dream China".
Super Girl
First of all, it positions itself as an unlimited region, unlimited age, unlimited gender of Chinese people can participate, although this positioning has merits, but it is still too big, too broad, and "Super Girl Voice" positioning is more than 16 years old girls, seemingly narrow, but precisely this part of the people are the most active
Desire to show off
And people who are actually the core of every family, so it's easiest to create fans.
vermicelli
) and
Die-hard fan
", causing a ratings frenzy. And many of them were part of a TV series called Princess Huanzhu that aired in Hunan several years ago
Hunan Satellite TV
Hardcore viewers of other TV shows, but Dream China
Appeal point
It is too large and general, trying to catch all the audience, the result is that there is no decent stable core audience group, and then use them to radiate and drive other audiences, so it is difficult to achieve the desired effect.
In addition, "Dream of China" in the end what is it, it is a singing competition, or a dance competition, it is to create civilian idols, or just for self-entertainment, this question even the general planner
Li Yong
Are uncertain, one said that we are not a star-making program, one said that a new generation of civilian idols were solemnly born, this kind of contradiction makes "Dream China" known as the history of CCTV's largest entertainment carnival put a big question mark.
3. The lack of market-oriented operation mode of Dream China:
Super Girl
The success of the sky entertainment company
corporatization
The operation is inseparable, but also the market of Mengniu company
Marketing staff
The full cooperation is inseparable, but on the contrary, "Dream China" still follows the traditional way, the "Dream China" only as a column or program to do, rather than as an industry, "Super Girl" led a number of TV stations and manufacturers, mobile SP business, record companies, websites, cultural companies and local tourism hotel industry prosperity. The subsequent effects are obvious,"
Sing when you want
"Theme song and"
Sour Sweet is me
"The Mengniu sour milk
slogan
Can be said to be a household name, everyone knows, and "Dream China" almost in
Market operation
There wasn't much left to write home about,
Wang Sisi
The show's theme song, "Today Is the Day," barely made an impression,
Tsingtao Beer
The title also did not play the expected result, and Mengniu sour milk sales and success
Brand promotion
Hardly in the same breath.
Fourth, the form of traditional, monotonous, no new ideas, to maintain the consistent CCTV
Bureaucratic tone
The style, such as the host like the award party, the Same Song style of dull performance, it is difficult to get out of
Entertainment program
The old routine, and"
Super Girl
But fully comply with the public opinion, the big vulgar can be elegant, such as SMS voting, as well as PK stations, all players
Group performance
Etc., it has built a stage for countless young girls to show their talents and realize their dreams, and the dream of "Dream China" is more
Li Yong
Self-appreciation, self-intoxication and self-amusement have little to do with the dreams of ordinary people. So it does not inspire enthusiasm for mass participation.
[9]
For the parody and dogfight of talent shows,
Super Boy
"Dream of China" has been confirmed to be suspended. This news, the reporter telephone interview CCTV"
Very 6+1
"Column director Yang Jie.
Yang Jie
"It is true that we will suspend Dream China. But we have to emphasize one point: it is not that we have not passed the approval of SARFT, but that we have no plan to do "Dream China". In fact, Dream China is an upgraded version of Very 6+1. No "Dream of China" for now, and
Advertising revenue
and
Li Yong
Has nothing to do with the news. We plan to do another talent show, which is still in planning, which is also an upgraded version of Very 6+1."
Dream of China
Dream of China
CCTV Dream of China
Golden Week
In less than 10 days, CCTV achieved 50 million yuan in revenue. However, the money is not easy, and the column's SMS voting and voice voting have been accused of traps and complaints.
[10]
Complaint: a vote spent more than 900 "Dream China" for the players there are several ways to vote, Mr. Shi, who lives in Beijing, according to the column prompts, called the toll phone 125905786 to participate, but also in accordance with the method pointed out on TV to 8009716 sent a text message, and then reply 666 to 8009. After that, 186 yuan of phone charges disappeared, in addition to text messages to demand 770.04 yuan
Information fee
That adds up to more than 900 yuan.
Dream China and Smile Ambassador selection activities
Response: Not everyone can win
Another audience reflected that the show also has a short message voting game, "win the opportunity to break eggs, accumulate enough 2000.
Dream Coin
You can get any prize within 10,000 yuan." As long as people text past, they always get "awesome! Goddess of Luck beckons to you ", "I really admire your super wisdom and judgment" such "misleading" prompts, so many viewers can not stop, many people continue to send text messages to fight for the opportunity to break eggs, but always not enough to raise 2000 dream coins, but they have to pay dozens of dollars in SMS fees. Therefore, some viewers accused this kind of text messaging behavior as "fraud." In response, the response said, "Winning Dream coins by texting is a lottery game, getting 2,000 Dream coins can win the grand prize, but it is impossible for anyone to win the grand prize, of course, most people do not get 2,000 Dream coins."
