CCTV TV drama channel

Television channel under the China Media Group
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synonymTV drama channel(TV series channel) generally refers to the TV series channel of CCTV
CCTV TV Drama Channel (channel call sign: CCTV-8, referred to as: CCTV TV Drama channel or CCTV Eight), is a professional channel to broadcast TV dramas, which was launched on January 1, 1996. [1-2]
On January 1, 1996, CCTV-8 was launched as "CCTV Literary Channel". [2] On January 17, the channel began broadcasting to all parts of the country. On May 3, 1999, CCTV-8 changed its name from art channel to TV channel. [2] It was broadcast 24 hours a day in May 2005. In September 2012, it achieved simultaneous broadcasting of standard and high-definition.
Chinese name
CCTV TV drama channel
Foreign name
CCTV-8
alloname
CCTV Eight , CCTV TV drama channel
Establishment time
January 1, 1996
Channel slogan
Stay for me, wait for you
Time of ascent
January 1, 1996
Subordinate organization
China Media Group
Daily broadcast duration
24 hours
Video format
16:9
Channel director
Liang Jianzeng
Broadcast mode
Hd sync 16:9 broadcast
Coverage area
Chinese mainland
Famous host
Ji Xing, Wang Xiliang, Zhou Ying

Development course

broadcast
EDITOR

Revision history

Early broadcast
On January 1, 1996, the Art Channel of CCTV was launched. [2]
On January 17, 1996, the channel began broadcasting throughout the country.
TV channel period
On May 3, 1999, CCTV-8 changed its name from "Art Channel" to "TV Drama Channel". [2]
On November 5, 2001, the TV series channel of CCTV adjusted the broadcast time, and the proportion of TV series broadcast time reached 80%. [3]
On May 26, 2003, the TV drama channel of CCTV was revised, with theme theaters such as "Golden Strong File Theater", "Overseas Theater", "People's Theater", "Children's Theater", "Midnight Drama" and "Boutique Theater" at different times throughout the day to meet the different needs of the audience. [3]
On January 5, 2004, the Family Theater closed, the Grand Theater expanded to four episodes per day, and the Children's Theater became the Youth Theater.
On May 9, 2005, the TV drama channel of CCTV was revised, the channel was changed to 24 hours, the Golden Show Theater was expanded from two episodes to three episodes, the Golden Show theater was advanced from 20:00 to 19:45, the youth drama Court was advanced from 17:00 to 16:00, and overseas drama resources were expanded. [4] Animal world, around the world, World Culture Square, film and television golden songs that have little to do with TV series will be withdrawn from CCTV8 and officially cancelled into TV. On August 16, the same year, overseas theaters and the evening edition of the daily fine Arts broadcast, CCTV8 has since canceled all theater reruns. [5]
Since August 16, 2006, due to CCTV's full launch of the "green advertising logo" review work in the evening prime time, the channel shows a translucent "green advertising logo" in the upper right corner of the screen when advertising in the evening prime time. [6] On October 1, the channel added morning TV series, two episodes per day, and stopped broadcasting the daily Jiayi Morning edition," telephoto "" World Film and Television Expo Reruns were extended by one episode, and the Coliseum was reduced to three episodes per day.
CCTV TV drama channel
On January 1, 2007, the TV series channel of CCTV held the" CCTV TV series group Yinghui "Activities. [7] On July 16, the re-broadcast of "Film and Television Synchronization" and "World Film and Television Expo" in the morning was canceled, "Morning TV series" was changed to three episodes per day, "Happy Theater" was changed to four episodes per day (equivalent to two TV series), "Charm 100 points" was changed to three episodes per day, and "Universal Cinema" was temporarily suspended. On October 29, Happy Theater, Charm 100 points before the restoration of two small episodes a day, two episodes a day, restore the Globe Cinema. On November 17, Happy Theatre was discontinued, and 100 Points of Charm was changed to three episodes per day.
In 2008, The Grand Theatre was changed from three episodes per day to four episodes per day, and on March 4, the channel was officially restored to Universal Cinemas and aired at midnight. On May 19, the morning drama and the Grand Theatre were simulcast, and seven episodes of the drama were broadcast daily.
On August 1, 2010, Mainichi ceased broadcasting and was replaced by an evening theater, which reruns programs from CCTV-1 and CCTV-8. At the same time, overseas theaters and Universal cinema simulcast. At the same time, the Coliseum returned to its original three episodes a day, with two chamber plays at noon. At the end of December 2010, the Happy Theatre was cancelled and the Youth Theatre was transformed into a warm theatre. [8]
On May 10, 2011, the Evening Theater and the Golden Strong File Theater were integrated. On July 1, the World Film and Television Expo closed. July 14, the integration of overseas theater and urban theater.
On May 1, 2012, the channel restored the Overseas Theatre and the Noon Theatre, the morning Group Theatre and the afternoon Warm theatre were each reduced by one episode, and the Golden Strong Theatre and Urban theatre were also reduced by one episode each. On September 28, the channel began broadcasting simultaneously in high definition and standard definition. On November 26, the channel broadcast signal into the new CCTV location. On December 22, the Golden Strong File theater fixed four episodes per day.
Since 2013, due to CCTV's strengthening of the review of public service advertisements, the channel has displayed a "public service advertisement logo" with color blocks in the upper right corner when broadcasting public service advertisements. On July 15, this episode was added to the prime-time series before airing.
On January 1, 2014, the CCTV TV drama Channel launched a series called -Star Recommendation ". In July, "Golden Strong File Theater" launched" He quips with joy "" Battle of Changsha ".
Since June 1, 2015, the CCTV TV drama channel has started to optimize the arrangement, dividing the 24 hours of the day into eight theaters.
On April 30, 2016, the CCTV TV drama channel added" Classic theater ", Golden strong file theatre to resume the original three episodes per day.
From May 21, 2017, the CCTV TV drama channel launched the" The show said it was great ". [9]
On April 4, 2020, with Variety channel , Opera channel , Music channel Qingming Festival special program" The fight against the epidemic is underway ".
On January 1, 2022, the CCTV-8 HD TV drama channel was transmitted through the broadcast TV live satellite platform, covering the whole country's live satellite users [21] .

Beacon evolution

On January 1, 1996, the channel was branded with the butterfly symbol + "8".
On June 1, 1998, a text-based transparent "CCTV-8" logo was adopted.
On July 9, 2001, the TV drama channel of CCTV began to use the two-line "CCTV" + spoon symbol "8". On August 12, the spoon label was made transparent and the serial number "8" was changed to solid. The propaganda film uses the uniform, black background of the spoon logo on other channels of CCTV, but during major events, major events, holidays such as the Spring Festival, the two sessions and the Iraq War, the original old logo is still used.
On January 1, 2011, CCTV made a unified adjustment to all channels and changed the channel logo, adding the words "TV drama" under the channel logo of CCTV TV drama channel. [10]
On August 17, 2015, the channel logo was changed to 16:9 format, and standard definition programming was changed to 16:9 horizontal compression 4:3 format.
From January 1, 2023, the HD signal broadcast screen of the channel will no longer be marked with the word "HD". [22]

Arrangement scheme

broadcast
EDITOR

Time slot scheduling

In July 2011, the TV drama channel of China Central Television launched a special summer program, focusing on programs that attract young audiences during the daytime. Prime time was moved up to 19:00, and five episodes were broadcast. [11]
In July 2013, the CCTV TV drama channel launched a special summer program, focusing on "God drama", "detective drama", "legend drama", "youth inspirational drama".
In the first half of 2015, the TV series channel of China Central Television launched the concept of "The power of Spring" and "True hero". [12]

Image packaging

On May 3, 1999, the channel changed to the first version of the packaging. This version of the package began to use the "8" character secondary logo composed of film film and paired with the 1998 version of the double-line fine art CCTV logo, with the channel name marked in bold.
On May 26, 2003, the packaging was changed again. [3]
On May 9, 2005, the channel changed its packaging again, and the old CCTV-8 channel logo was discontinued. In the new logo, the original scoop label and channel name font are reduced. The background is brown and red film and television footage. Originally accompanied by strings, it was changed to relaxed and happy music and broadcast 24 hours a day. [3]
On January 1, 2011, the channel changed its packaging again, with a sky blue and red ribbon screen in the background. At the same time, the daily art and overseas theater were canceled, and the warm theater was added, and the slogan "CCTV-8, Good drama to your home" was started.
On January 1, 2012, the channel changed its packaging again and adopted the slogan "China's number one TV drama channel, CCTV-8".
On January 1, 2013, the channel changed its packaging and adopted the slogan "All the good stories in the world are on Channel 8".
On April 1, 2016, the channel changed its packaging and adopted a new slogan: "Stay for me, Wait for you".

Main program

broadcast
EDITOR

Regular program

Film and television service
Television theater
Morning Theater
Late Night Theatre

Next program

Host lineup

broadcast
EDITOR
Ji Xing [17]
Zhou Ying [16]

Social evaluation

broadcast
EDITOR
CCTV TV drama channel has formed the core competitiveness of "specialization, brand and internationalization" through continuous construction, and has three core resources of "quality drama, premiere drama and overseas drama", becoming the preferred communication platform for the internationalization of local brands and the landing of international brands in Chinese families. (Comments by Wang Yubo and Li Qiong) [18]
CCTV TV drama channel, as the leader of China's TV drama professional channels, has gradually developed from channel specialization to channel branding, formed the core competitiveness of "program specialization, channel management branding", and effectively transformed the huge program resources into channel brand advantages. (Fu Siping, Deputy Director of the Film and Television Department of CCTV Art Center) [19]
CCTV TV series channel to broadcast ideological, artistic, viewing excellent TV series, closely follow the pulse of The Times, carry forward the social integrity, sing the theme of The Times. (Commentary by Zhao Huayong) [20]